---
name: pricing-and-wtp
description: Models WTP using Van Westendorp analysis, desire-premium multipliers, category benchmarks, and market_insights monetization signals. Includes freemium conversion estimation and B2B2C pricing. See canonical definition in skills/pricing-and-wtp/SKILL.md.
---

See [skills/pricing-and-wtp/SKILL.md](../../../skills/pricing-and-wtp/SKILL.md) for full instructions and output schema.