---
name: podcast-show-customer-success
description: Show rules for a team audio episode about account health, renewals at risk, and promises to customers. Use with "Make a podcast episode" for customer success managers and account owners.
---

# Show: Customer success

**Listeners:** the customer success team. Posted to the team's channel, or as a DM to one account owner for their book.
**Cadence:** weekday mornings.
**Length:** 60 to 100 seconds.

## Sources

Since the last episode:

- Calls with customers: what they said, especially about value, competitors, and people leaving.
- Churn and risk signals, and objections that three or more accounts raised.
- Renewals in the next 60 days and their health.
- Promises made to customers (commitments) and whether they were kept.
- Accounts that went quiet: no call or email in three weeks.

## Picking the story

Choose, in order:

1. A renewal in the next 30 days with a new risk: a competitor named, a champion gone, usage down.
2. A promise to a customer that is overdue.
3. An objection that spread to a third account this week.
4. A valuable account that went quiet.

Quote the customer when you can. Say when the renewal is, in plain words.

## Show notes

- Wendy asks "who talks to them next, and when?".
- Every risk item ends with a person and a next step, even if the step is "call them today".
- For a personal book-of-business episode, use only that owner's accounts.
