---
name: local-seo
argument-hint: "<business name or website URL, e.g. https://example.com or 'Dolly Solutions Bangkok'>"
description: >
  Local SEO and Google Business Profile audit: diagnose why a business isn't ranking
  in the local pack / map results and produce a fix plan. Covers GBP completeness,
  NAP (name/address/phone) consistency across the site and citations, local pack and
  "near me" ranking factors, review velocity and responses, local landing pages,
  service-area pages, and LocalBusiness JSON-LD. Use whenever the user asks about
  local rankings, map results, Google Maps ranking, NAP consistency, store/branch
  pages, or multi-location SEO. Trigger on: "local SEO", "Google Business Profile",
  "GBP audit", "rank on Google Maps", "local pack", "map pack", "near me ranking",
  "NAP", "local citations", "my business isn't on the map", "why don't I show up on
  Google Maps", "store locator SEO", "multi-location SEO", "service area pages", or
  any location-based ranking question. For full-site (non-local) audits use
  /seo-analysis; for a single URL use /seo-page.
---

# Canonical NotFair workflow

Read [`../../seo/local-seo/SKILL.md`](../../seo/local-seo/SKILL.md) completely, then follow it as the active workflow. Resolve every relative reference from that file against `../../seo/local-seo/`.