content-modeling-best-practices · v1.0.0 · 2026-01-23 · sha256 71acacfd0acbc2c0

content-modeling-best-practices v1.0.0A

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---
name: content-modeling-best-practices
description: General principles for structured content modeling that apply across CMSs, with Sanity-specific guidance. Use when designing content schemas, planning content architecture, or evaluating content reuse strategies.
license: MIT
metadata:
  author: sanity
  version: "1.0.0"
---

# Content Modeling Best Practices

Principles for designing structured content that's flexible, reusable, and maintainable. These concepts apply to any headless CMS but include Sanity-specific implementation notes.

## When to Apply

Reference these guidelines when:
- Starting a new project and designing the content model
- Evaluating whether content should be structured or free-form
- Deciding between references and embedded content
- Planning for multi-channel content delivery
- Refactoring existing content structures

## Core Principles

1. **Content is data, not pages** — Structure content for meaning, not presentation
2. **Single source of truth** — Avoid content duplication
3. **Future-proof** — Design for channels that don't exist yet
4. **Editor-centric** — Optimize for the people creating content

## Resources

See `resources/` for detailed guidance on specific topics:
- Separation of content and presentation
- Reference vs embedding strategies
- Content reuse patterns
- Taxonomy and classification