help · diff
git:20260331.01b31c4 to git:20260508.d408689
40 added, 40 removed. Audit A to A.
---
name: help
description: "Show the getting started guide, available commands, examples, and help for Digital Marketing Pro"
argument-hint: "[--commands | --examples | --troubleshoot]"
---
- # /dm:help
+ # /digital-marketing-pro:help
Show the Digital Marketing Pro getting started guide with setup instructions, available commands, usage examples, and troubleshooting.
## Behavior
When invoked, display a structured help overview with the following sections. Use the reference documentation in `docs/getting-started.md` for full details.
### 1. Quick Start Summary
Display this quick orientation:
```
=== DIGITAL MARKETING PRO — HELP ===
Version: 2.7.0
Agents: 25 specialist agents
- Skills: 141 slash commands (/dm:*) — all with argument-hint autocomplete
+ Skills: 141 slash commands (/digital-marketing-pro:*) — all with argument-hint autocomplete
Modules: 16 marketing knowledge domains
Connectors: 14 HTTP + 68 npx integrations
Getting Started:
- 1. /dm:brand-setup — Create your brand profile (start here)
- 2. /dm:import-guidelines — Import voice guides, restrictions, templates
- 3. /dm:integrations — See which connectors are active
- 4. /dm:connect <name> — Set up a new connector
+ 1. /digital-marketing-pro:brand-setup — Create your brand profile (start here)
+ 2. /digital-marketing-pro:import-guidelines — Import voice guides, restrictions, templates
+ 3. /digital-marketing-pro:integrations — See which connectors are active
+ 4. /digital-marketing-pro:connect <name> — Set up a new connector
5. Just ask! — Describe what you need in natural language
```
### 2. Arguments
| Argument | Effect |
|----------|--------|
| (none) | Show the full help overview |
| `--commands` | List all 117 slash commands grouped by category |
- | `--connectors` | Show connector status (shortcut for /dm:integrations) |
+ | `--connectors` | Show connector status (shortcut for /digital-marketing-pro:integrations) |
| `--brand` | Show current brand profile summary |
| `--examples` | Show 10 example prompts across different marketing tasks |
| `--troubleshoot` | Show common issues and solutions |
### 3. Commands by Category
When `--commands` is specified, group all commands into these categories:
| Category | Example Commands |
|----------|-----------------|
- | **Brand Management** | `/dm:brand-setup`, `/dm:switch-brand`, `/dm:import-guidelines` |
- | **Strategy & Planning** | `/dm:campaign-plan`, `/dm:launch-plan`, `/dm:social-strategy`, `/dm:media-plan` |
- | **Content Creation** | `/dm:content-brief`, `/dm:email-sequence`, `/dm:ad-creative`, `/dm:video-script` |
- | **SEO & Technical** | `/dm:seo-audit`, `/dm:tech-seo-audit`, `/dm:keyword-research`, `/dm:aeo-audit` |
- | **Analytics & Reporting** | `/dm:performance-report`, `/dm:roi-calculator`, `/dm:attribution-model` |
- | **Paid Advertising** | `/dm:media-plan`, `/dm:launch-ad-campaign`, `/dm:budget-optimizer` |
- | **Social Media** | `/dm:social-strategy`, `/dm:schedule-social`, `/dm:content-calendar` |
- | **Email Marketing** | `/dm:email-sequence`, `/dm:send-email-campaign` |
- | **CRM & Data** | `/dm:crm-sync`, `/dm:lead-import`, `/dm:pipeline-update`, `/dm:data-export` |
- | **Competitive Intelligence** | `/dm:competitor-analysis`, `/dm:competitor-monitor`, `/dm:share-of-voice` |
- | **PR & Outreach** | `/dm:pr-pitch`, `/dm:influencer-brief`, `/dm:crisis-response` |
- | **Audience** | `/dm:audience-profile`, `/dm:focus-group`, `/dm:segment-audience` |
- | **CRO & Growth** | `/dm:landing-page-audit`, `/dm:funnel-audit`, `/dm:ab-test-plan` |
- | **Quality & Evaluation** | `/dm:eval-content`, `/dm:verify-claims`, `/dm:quality-report` |
- | **Multilingual** | `/dm:translate-content`, `/dm:localize-campaign`, `/dm:language-config` |
- | **Execution & Publishing** | `/dm:publish-blog`, `/dm:send-email-campaign`, `/dm:launch-ad-campaign` |
- | **Monitoring** | `/dm:performance-check`, `/dm:anomaly-scan`, `/dm:budget-tracker` |
- | **Connector Discovery** | `/dm:integrations`, `/dm:connect`, `/dm:add-integration` |
- | **Agency Operations** | `/dm:agency-dashboard`, `/dm:client-report`, `/dm:sop-library` |
- | **Memory & Knowledge** | `/dm:save-knowledge`, `/dm:search-knowledge`, `/dm:sync-memory` |
+ | **Brand Management** | `/digital-marketing-pro:brand-setup`, `/digital-marketing-pro:switch-brand`, `/digital-marketing-pro:import-guidelines` |
+ | **Strategy & Planning** | `/digital-marketing-pro:campaign-plan`, `/digital-marketing-pro:launch-plan`, `/digital-marketing-pro:social-strategy`, `/digital-marketing-pro:media-plan` |
+ | **Content Creation** | `/digital-marketing-pro:content-brief`, `/digital-marketing-pro:email-sequence`, `/digital-marketing-pro:ad-creative`, `/digital-marketing-pro:video-script` |
+ | **SEO & Technical** | `/digital-marketing-pro:seo-audit`, `/digital-marketing-pro:tech-seo-audit`, `/digital-marketing-pro:keyword-research`, `/digital-marketing-pro:aeo-audit` |
+ | **Analytics & Reporting** | `/digital-marketing-pro:performance-report`, `/digital-marketing-pro:roi-calculator`, `/digital-marketing-pro:attribution-model` |
+ | **Paid Advertising** | `/digital-marketing-pro:media-plan`, `/digital-marketing-pro:launch-ad-campaign`, `/digital-marketing-pro:budget-optimizer` |
+ | **Social Media** | `/digital-marketing-pro:social-strategy`, `/digital-marketing-pro:schedule-social`, `/digital-marketing-pro:content-calendar` |
+ | **Email Marketing** | `/digital-marketing-pro:email-sequence`, `/digital-marketing-pro:send-email-campaign` |
+ | **CRM & Data** | `/digital-marketing-pro:crm-sync`, `/digital-marketing-pro:lead-import`, `/digital-marketing-pro:pipeline-update`, `/digital-marketing-pro:data-export` |
+ | **Competitive Intelligence** | `/digital-marketing-pro:competitor-analysis`, `/digital-marketing-pro:competitor-monitor`, `/digital-marketing-pro:share-of-voice` |
+ | **PR & Outreach** | `/digital-marketing-pro:pr-pitch`, `/digital-marketing-pro:influencer-brief`, `/digital-marketing-pro:crisis-response` |
+ | **Audience** | `/digital-marketing-pro:audience-profile`, `/digital-marketing-pro:focus-group`, `/digital-marketing-pro:segment-audience` |
+ | **CRO & Growth** | `/digital-marketing-pro:landing-page-audit`, `/digital-marketing-pro:funnel-audit`, `/digital-marketing-pro:ab-test-plan` |
+ | **Quality & Evaluation** | `/digital-marketing-pro:eval-content`, `/digital-marketing-pro:verify-claims`, `/digital-marketing-pro:quality-report` |
+ | **Multilingual** | `/digital-marketing-pro:translate-content`, `/digital-marketing-pro:localize-campaign`, `/digital-marketing-pro:language-config` |
+ | **Execution & Publishing** | `/digital-marketing-pro:publish-blog`, `/digital-marketing-pro:send-email-campaign`, `/digital-marketing-pro:launch-ad-campaign` |
+ | **Monitoring** | `/digital-marketing-pro:performance-check`, `/digital-marketing-pro:anomaly-scan`, `/digital-marketing-pro:budget-tracker` |
+ | **Connector Discovery** | `/digital-marketing-pro:integrations`, `/digital-marketing-pro:connect`, `/digital-marketing-pro:add-integration` |
+ | **Agency Operations** | `/digital-marketing-pro:agency-dashboard`, `/digital-marketing-pro:client-report`, `/digital-marketing-pro:sop-library` |
+ | **Memory & Knowledge** | `/digital-marketing-pro:save-knowledge`, `/digital-marketing-pro:search-knowledge`, `/digital-marketing-pro:sync-memory` |
### 4. Example Prompts
When `--examples` is specified, show these real-world examples:
```
Getting Started:
- /dm:brand-setup
+ /digital-marketing-pro:brand-setup
→ Create your brand profile interactively (5 quick questions or 17 detailed)
Strategy:
"Plan a product launch for our new cold brew line"
→ Activates Campaign Orchestrator with your brand context
Content:
"Write a 3-email welcome sequence for new subscribers"
→ Creates emails in your brand voice with compliance rules applied
SEO:
- /dm:seo-audit https://example.com
+ /digital-marketing-pro:seo-audit https://example.com
→ Full technical + content + E-E-A-T audit with action items
Competitive:
- /dm:competitor-analysis "Blue Bottle, Counter Culture, Stumptown"
+ /digital-marketing-pro:competitor-analysis "Blue Bottle, Counter Culture, Stumptown"
→ Multi-dimensional analysis: content, SEO, ads, social, positioning
Paid Ads:
- /dm:media-plan --budget=50000 --channels="google,meta,linkedin"
+ /digital-marketing-pro:media-plan --budget=50000 --channels="google,meta,linkedin"
→ Channel allocation, flight schedule, creative rotation plan
Analytics:
- /dm:performance-check
+ /digital-marketing-pro:performance-check
→ Pull live metrics from all connected platforms
Execution:
- /dm:publish-blog --platform=wordpress --status=draft
+ /digital-marketing-pro:publish-blog --platform=wordpress --status=draft
→ Publish with SEO metadata, or export HTML for manual upload
AI Visibility:
- /dm:aeo-audit
+ /digital-marketing-pro:aeo-audit
→ Check how your brand appears in ChatGPT, Perplexity, Google AI Overviews
Connectors:
- /dm:connect hubspot
+ /digital-marketing-pro:connect hubspot
→ Step-by-step OAuth setup for HubSpot CRM connector
```
### 5. Troubleshooting
When `--troubleshoot` is specified, show common issues:
| Issue | Solution |
|-------|----------|
- | "No active brand" message | Run `/dm:brand-setup` to create your first brand profile |
+ | "No active brand" message | Run `/digital-marketing-pro:brand-setup` to create your first brand profile |
| Python features unavailable | Install: `pip install nltk textstat` (lite mode) or full requirements.txt |
- | MCP connector not working | Run `/dm:integrations` to check status, `/dm:connect <name>` for setup |
- | Brand voice seems off | Run `/dm:brand-setup --full` for detailed 17-question profiling |
+ | MCP connector not working | Run `/digital-marketing-pro:integrations` to check status, `/digital-marketing-pro:connect <name>` for setup |
+ | Brand voice seems off | Run `/digital-marketing-pro:brand-setup --full` for detailed 17-question profiling |
| Commands not recognized | Ensure plugin is installed: check "Manage Plugin" in Cowork or `claude plugin list` |
| Session context missing | Brand context loads on SessionStart — start a fresh session |
| Google Drive not showing | Google Drive is a platform-level integration — check Claude Desktop → Settings → Integrations |
### 6. Skill Platform Features
When `--platform` argument is used or when showing the full help, include this section:
```
=== SKILL PLATFORM FEATURES ===
Argument Hints (55 skills):
All user-invocable skills show autocomplete hints in the Skills UI.
- Example: /dm:seo-audit shows [URL]
- Example: /dm:campaign-plan shows [product/service --budget=N]
+ Example: /digital-marketing-pro:seo-audit shows [URL]
+ Example: /digital-marketing-pro:campaign-plan shows [product/service --budget=N]
Execution Safety (17 skills):
Skills that write to external platforms require explicit user invocation.
Claude cannot auto-trigger: publish-blog, send-email-campaign,
launch-ad-campaign, schedule-social, send-report, and 12 more.
This works alongside the MCP write approval hook.
Quality Evals (3 skills):
campaign-plan, seo-audit, and content-engine have evals/evals.json
with structured test cases for quality benchmarking.
```
### 7. Documentation References
Point users to these resources for deeper dives:
| Guide | What it covers |
|-------|---------------|
| `docs/getting-started.md` | Full setup walkthrough with examples |
| `docs/brand-guidelines.md` | Importing voice guides, restrictions, templates |
| `docs/integrations-guide.md` | Connecting marketing tools (67 integrations) |
| `docs/multi-brand-guide.md` | Agency workflows, brand switching |
| `docs/strategy-and-kpis.md` | KPI frameworks, reporting dashboards |
| `docs/architecture.md` | Technical deep dive: modules, agents, hooks |
| `docs/claude-interfaces.md` | Cowork-specific capabilities |
| `docs/competitor-intelligence.md` | Competitive monitoring setup |
| `docs/cross-channel-sync.md` | Cross-channel campaign coordination |
| `CONNECTORS.md` | All available connectors by category |
## Output Format
Present information in clean, scannable tables and code blocks. Keep the output concise — this is a quick reference, not a tutorial. Link to the full documentation for detailed walkthroughs.