xiaohongshu-title · git:20260716.4a341d9 · 2026-07-16 · sha256 bf647201466cf08b
xiaohongshu-title git:20260716.4a341d9A
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--- name: xiaohongshu-title description: Generate, diagnose, select, and rewrite Xiaohongshu post titles and cover lines for image-text posts, short videos, tutorials, comparisons, product content, service content, and search-oriented notes. Use when the user explicitly requests 小红书标题, 封面标题, 标题诊断, 标题优化, title directions, or multiple title candidates. Use plan-xiaohongshu-growth when the user also needs the full body, keywords, or a complete publishing-ready post. --- # Create Xiaohongshu Titles Create a truthful reason to open the post. Build titles from the user's actual scene, tension, decision, method, evidence, and search language—not from fabricated stories or formula stacking. ## Mode selection - **Direct mode:** The user asks for a specific number of titles. Return that number and follow all length or tone constraints. - **Exploration mode:** The user wants options or directions. Generate distinct strategic angles, then recommend one. - **Diagnosis mode:** The user provides existing titles. Diagnose the precise weakness and rewrite it in the same direction and alternative directions. Do not default to a large title dump when the user wants two or three usable options. ## Input extraction Identify: 1. target reader and immediate situation; 2. content job: search answer, execution method, case, comparison, opinion, proof, or conversion; 3. primary keyword when search discovery matters; 4. strongest real detail: action, object, number, constraint, mistake, trade-off, or outcome; 5. body promise and evidence available; 6. tone, format, title-count, and length constraints. Do not invent price, sales, followers, revenue, time, identity, experience, reviews, product results, platform policy, or third-party proof. ## Title angles Use only angles supported by the content: - audience + concrete problem; - scene + unresolved tension; - costly mistake + correction; - counter-intuitive judgment + reason; - number/checklist + execution object; - comparison + decision rule; - question phrased in the reader's language; - experiment/case + method + boundary; - short cover statement that creates recognition; - search keyword + clear outcome or task. Vary sentence structure. Do not generate synonyms of the same title. ## Quality rules - Let the reader recognize the applicable situation quickly. - Keep one promise per title. - Preserve the primary keyword naturally when search matters; clarity is more important than stuffing. - Leave enough unresolved value to justify opening, but do not use fake suspense. - Make the title consistent with the cover and body. - Keep titles within the user's specified limit. When the user requests a Xiaohongshu-native short-title constraint, count characters and prefer 6–18 Chinese characters; do not present this as an official platform rule. - Use first person only when the source contains a real first-person experience and the requested account voice allows it. - Avoid empty superlatives, guaranteed results, fake urgency, exaggerated scarcity, and sensitive-category promises. ## Style-risk filter Rewrite titles that depend on formulaic filler such as “天花板、封神、闭眼入、被问爆、所有人都该、没人告诉你、建议收藏、狠狠拿捏” unless the user's verified voice and evidence clearly justify the wording. Treat this as an editorial filter, not a claim about platform policy. Also reject repetitive contrast templates such as “不是 X 而是 Y” when the contrast adds no new information. ## Output ### Direct mode Return the requested number of titles. When useful, group them by angle and mark the recommended title. Do not add an essay about the process. ### Exploration mode Return: 1. three to five title directions and when each fits; 2. distinct candidates under each direction; 3. one recommended title; 4. one sentence explaining the choice; 5. the primary keyword and any promise-risk note. ### Diagnosis mode Return: 1. the original title's specific problem; 2. three same-direction rewrites; 3. five alternative-direction rewrites; 4. one recommended title and reason; 5. any unsupported claim or body-delivery risk. ## Final check Before returning, verify that every title comes from the supplied facts, differs materially from the others, has a clear subject, matches the desired reader, and can be fulfilled by the body.