ads-creative · diff

git:20260822.725c5cd to git:20260823.639511e

3 added, 4 removed. Audit A to A.

---
name: ads-creative
description: |-
- 审计付费广告的文案、图片、视频、钩子、概念、格式覆盖、平台原生契合度、信息匹配、创意疲劳、可访问性与政策合规。适用于创意审计、广告文案评审、视频评审、图片评审或生产优先级排定。
+ 审计付费广告的文案、图片、视频、钩子、概念、格式覆盖、平台原生契合度、信息匹配、创意疲劳、可访问性与政策合规。适用于创意审计、广告文案评审、视频评审、图片评审或生产优先级排定。
en_description: "Audit paid-ad copy, images, video, hooks, concepts, format coverage, platform-native fit, message match, creative fatigue, accessibility, and policy across supported platforms. Use for creative audit, ad creative, creative fatigue, creative diversity, ad copy review, video review, image review, or production priorities."
zh_displayName: 付费广告创意审计
- category: 开发框架与平台
- en_category: Dev Frameworks & Platforms
+ category: 文档与内容
+ en_category: Docs & Content
---
-
# Creative Audit
1. Inventory assets by concept, hook, offer, format, placement, audience, date, and
performance window; cosmetic resizes are not distinct concepts.
2. Load only active-platform specifications and current policy sources.
3. Evaluate attention, clarity, brand/offer evidence, platform-native execution,
accessibility, destination match, format/safe-zone compliance, and disclosure.
4. Diagnose fatigue only from time-series delivery and response evidence, not age
alone.
5. Keep creative quality, format compliance, and measured performance separate.
6. Return prioritized refresh or experiment briefs with hypothesis, audience,
format, owner, success measure, and evidence.
Do not claim a universal refresh cadence, creative count, sound behavior, or
performance threshold. Preserve human review for emotional and cultural judgment.