non-generic-web-copy · diff

git:20260905.f7824ba to git:20260910.feff772

1 added, 5 removed. Audit A to A.

---

name: "non-generic-web-copy"

description: "Replace vague marketing with credible specifics."

---

# Non Generic Web Copy

## Purpose

Replace vague AI-sounding marketing with copy that proves the site is real.

- ## Required Use

- Use this skill when the trigger description applies. Keep the `SKILL.md` lean, then read `references/non-generic-web-copy-guide.md` for concrete rules before planning or editing a meaningful website change.

## Scoped execution

Apply the [shared web contract](../website-operating-rules/references/scoped-web-contract.md) once when execution crosses phases; reuse it if already read. Load only the specialist guidance relevant to the requested surface and deliverable.

## Detailed Guide

- Read `references/non-generic-web-copy-guide.md` when this skill is active for a build, redesign, review, or implementation plan.

+ Read [non generic web copy guide](references/non-generic-web-copy-guide.md) for the selected workflow. Apply only the requested surface; review-only work reports findings, while authorized changes continue through implementation and relevant verification.