non-generic-web-copy git:20260910.feff772A

Immutable. This exact content never changes and is served at /api/v1/blob/e150193c06169f06.

---
name: "non-generic-web-copy"
description: "Replace vague marketing with credible specifics."
---

# Non Generic Web Copy

## Purpose

Replace vague AI-sounding marketing with copy that proves the site is real.

## Scoped execution

Apply the [shared web contract](../website-operating-rules/references/scoped-web-contract.md) once when execution crosses phases; reuse it if already read. Load only the specialist guidance relevant to the requested surface and deliverable.

## Detailed Guide

Read [non generic web copy guide](references/non-generic-web-copy-guide.md) for the selected workflow. Apply only the requested surface; review-only work reports findings, while authorized changes continue through implementation and relevant verification.