git:20260723.de898c0 to git:20260906.85504a9

- description: Produce complete ad creative sets — concepts, hooks, copy, AI-generated images and videos declined per platform and format. Use for Meta, Google, LinkedIn, TikTok campaigns and product launches.

- Turn a product or offer into a complete, ready-to-launch creative set: concepts, copy, and AI-generated visuals/videos for every placement.

- - **`generate_image`** — key visuals, packshots, lifestyle scenes, banner declinations. Supports reference images for iterative edits and product consistency.

- - **`generate_video`** — 6–10s video ads (text-to-video, or image-to-video from a validated key visual).

- - **`exec` + ffmpeg/Pillow** — resize, crop, add text overlays, concat, subtitle.

- - If a tool is missing from the tool list, deliver the creative brief + exact prompts instead, and tell the user which setting to enable (Settings → Image / Settings → Video).

- Collect or infer: product + key benefit, audience/ICP, platform(s), objective (awareness, traffic, conversion), brand constraints (colors, fonts, tone, logo), offer/CTA, language(s).

- Propose 3 distinct creative concepts, one line each (angle + visual idea + hook). Examples of angles: problem/solution, before/after, social proof, demo, lifestyle aspiration, contrast/pattern-interrupt. Let the user pick one (or produce the strongest if async).

- For the chosen concept, write per platform:

- - **Hook / headline** (3 variants — the best creative dies with a weak hook)

- - **Primary text** (short + long variant)

- - **CTA** matching the objective

- - Respect hard limits: Google RSA 30/90 chars, Meta ~125 visible chars, LinkedIn 150.

-

- ### 4. Visual generation

- Build one **master key visual** first, validate, then decline:

- ```text

- generate_image(

- prompt="Product hero shot of [product] on [setting], [brand color] accent lighting, negative space top-left for headline text, premium advertising photography, ultra sharp",

- aspect_ratio="1:1", image_size="2K"

- )

- ```

- Decline the validated master with `reference_images` for consistency:

- |---|---|---|

- | Feed Meta/LinkedIn | 1:1 | headline in the image, safe margins |

- | Stories/Reels/TikTok | 9:16 | key element in the middle 60% |

- | YouTube/display banner | 16:9 | logo + CTA visible |

- | Google Display 300x250, 728x90 | explicit sizes | via image_size or Pillow resize |

- Always leave negative space for text; quote in the prompt any text that must render in the image.

- 6–10s per clip, structure hook → benefit → CTA. Prefer image-to-video from the validated key visual for product consistency:

-

- ```text

- generate_video(

- prompt="Animate: slow push-in on the product while background lights shift from dusk to golden, keep product and label unchanged, add subtle floating particles",

- reference_image="<key visual artifact path>",

- aspect_ratio="9:16", duration_seconds=8

- )

- ```

-

- Generate per-ratio variants (9:16, 1:1, 16:9). Subtitles/text overlays via ffmpeg (`video-generation` skill has the commands).

- - Send all artifacts via the `message` tool `media` parameter.

- - Summarize the set: concept, per-placement copy table, list of assets with ratios.

- - Name variants clearly for A/B testing (concept-A-hook1-9x16, etc.).

- - One concept, many declinations — never mix concepts inside one ad set.

- - Brand tokens (`brand-voice-manager`, `template-manager`) override generic style choices.

- - Never invent claims, prices, or statistics; ask or omit.

- - Legal: no competitor logos, no fake endorsements, respect platform ad policies (e.g. no before/after body claims on Meta health ads).

- - Iterate on the master visual with `reference_images` instead of regenerating from scratch — keeps product identity stable.

- - For paid campaign structure (budgets, audiences, bidding), hand over to `paid-ads-manager`.