cold-email-templates-34 · git:20260130.3049570 · 2026-01-30 · sha256 2e0cb2c1b6198907

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---
name: cold-email-templates-34
description: Complete library of 34 cold email templates - 23 First Touch, 4 Follow-Up, 4 Re-Engagement, plus key principles. Use when building email campaigns, looking for proven templates, or expanding your outreach playbook.
---

# Cold Email Templates Library (34 Templates)

Quick reference for cold email templates. For full templates, see reference files below.

## Template Categories

| Category | Count | Details |
|----------|-------|---------|
| First Touch | 23 | [references/first-touch.md](references/first-touch.md) |
| Follow-Up | 4 | [references/follow-up.md](references/follow-up.md) |
| Re-Engagement | 4 | [references/re-engagement.md](references/re-engagement.md) |

## Key Template Principles

1. **Lead with pain not features**
2. **Keep qualification simple** (deeper on calls)
3. **Personalize to person not just company**
4. **Use specific social proof numbers** ("47% increase" not "significant improvement")
5. **Soft CTAs work better** ("worth a look?" vs "book a call")
6. **Multi-channel coordination** (email + LinkedIn + ads)
7. **Humor reduces tension**
8. **Timing matters** (new role signals peak at days 14-45)
9. **Value-first before asking**

## Top Performing Templates

| Template | Use Case | Reply Rate |
|----------|----------|------------|
| #4 NCAA Games Hook | Sports timing | >10% |
| #20 New Exec | First 90 days | 8-12% |
| #22 Do the Math | ROI-focused | 8-10% |
| #27 Nooks SDR | Follow-up | 6-8% |
| #31 No-Oriented | Re-engagement | 10-15% |