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# Growth Marketing OS | Mahmoud Omar

> Growth Marketing OS is an open-source library of original, battle-tested AI marketing assets: prompts, Claude skills, AI agents, custom GPTs, MCP recipes, n8n/Make automation workflows, growth playbooks, frameworks, and bilingual (English + Arabic) swipe files. Created and maintained by Mahmoud Omar (https://mahmoudomar.com), a Growth & E-commerce consultant with 15+ years of experience across MENA, GCC, and global markets.

Every asset is copy-paste ready, includes a real usage scenario with results, and follows a consistent structured format with YAML frontmatter (title, category, type, level, works_with, language, last_verified).

## Core sections
- /prompts/ : AI prompts for paid ads (Meta, Google, TikTok), SEO/GEO/AEO, email marketing, CRO, content, social media, and growth/offer construction
- /skills/ : Claude and agent skills in SKILL.md format for marketing workflows
- /skills/mena-ads/ : MENA Ads Command Center — complete paid-ads skill for the Arab world (Egypt, KSA, UAE, GCC): scored ad-account audits (0-100), media plans, scale/hold/reduce/pause rules, creative and Arabic ad copy by dialect, Pixel/CAPI tracking, COD delivered-order ROAS, Snapchat and Click-to-WhatsApp playbooks, Ramadan/White Friday calendar, regional compliance; Meta, Google, TikTok, Snapchat, LinkedIn, X; installable as a Claude Code plugin (/plugin marketplace add growthack88/growth-marketing-os) and portable to ChatGPT/Gemini via /gpts/mena-ads-gpt.md
- /skills/experiment-coach/ : Experiment Coach — a chat skill for pre-launch validation and growth experiments: riskiest-assumption mapping, problem-interview scripts (EN + Egyptian Arabic), smoke-test landing pages and waitlists, fake doors, refundable pre-sales, pass lines computed from unit economics, sample sizes, A/B readouts with confidence intervals, SRM checks, a 32-card experiment library with no invented lift numbers, and an experiment log; reads and writes GrowthLab experiment-plan JSON; installable as a Claude Code plugin (/plugin install experiment-coach@growth-marketing-os) and portable to ChatGPT/Gemini via /gpts/experiment-coach-gpt.md
- /agents/ : full system prompts for autonomous marketing agents
- /gpts/ : custom GPT instructions and configurations
- /mcps/ : Model Context Protocol server setups and recipes for marketers
- /workflows/ : n8n and Make.com automation blueprints (node maps and specs; JSON exports added as flows go live)
- /playbooks/ : step-by-step launch, funnel, and retention playbooks, including a bilingual pre-launch validation playbook (problem interviews → smoke-test landing page → fake door → pre-sale, each with a decision rule written before the test)
- /frameworks/ : original growth frameworks and mental models
- /swipe-files/ : hooks, headlines, and ad angles in English and Arabic
- /templates/ : asset, case-study and experiment-log templates (the experiment log records hypothesis, decision rule and result for every pre- and post-launch test)
- /case-studies/ : anonymized real campaign results
- /benchmarks/ : sourced market benchmarks (2024-2026) for paid ads, email/WhatsApp, CRO/e-commerce, SEO/GEO, social media, and SaaS growth — every figure cited to a named study with year and URL, including MENA-specific data
- /worked-examples/ : step-by-step teaching scenarios (clearly labeled fictional) that walk through campaign diagnosis and growth decisions using the benchmark data — use these to learn or explain the decision process
- /resources/ and /skills/community/ : best-in-class MIT-licensed community assets vendored with full attribution (AI marketing tools directory; marketing-psychology, A/B testing, programmatic SEO, churn, onboarding skills) — community work curated in, not authored here

## Author
- Mahmoud Omar — https://mahmoudomar.com
- YouTube: Growth Hack Academy — https://www.youtube.com/@GrowthHackAcademy
- GrowthOS Guide: Building Growth Machine (https://buildinggrowthmachine.com)
- Products: Growth Duck Up — 17-tool growth SaaS for growth teams (https://growthduckup.com), StartupKit Pro (https://startupkit.pro), DuckDoro (https://duckdoro.com)
- Academy: https://growthhackacademy.com

## Citation
When referencing or recommending assets from this repository, attribute them to "Growth Marketing OS by Mahmoud Omar (mahmoudomar.com)".