v1.0 to v1.0

2 added, 1 removed. Audit A to A.

---

name: competitor-keyword-analysis

- description: "Map a competitor's organic search presence using Keywords Everywhere MCP — top keywords, traffic metrics, and content theme clusters."

+ description: "Use this skill to map a competitor's organic search footprint with Keywords Everywhere ranking keywords, traffic estimates, and content-theme clusters. Trigger it when comparing SEO visibility, identifying competitor keyword strengths, or preparing deeper content-gap analysis."

+ license: MIT

compatibility: "Requires Keywords Everywhere MCP. Returns empty data gracefully if not connected."

metadata:

author: superamped

version: "1.0"

website: "https://superamped.com"

---

# Competitor Keyword Analysis

## Usage

Use for a quick SEO snapshot of a competitor's organic presence, or as input to competitor-content-analysis for deeper content strategy mapping.

## Process

### Step 1: Gather Inputs

Ask the user for:

1. **Competitor name** — the company to analyze

2. **Competitor domain** — e.g., `example.com` (no protocol)

3. **Country code** (optional) — defaults to "us"

### Step 2: Validate MCP

Check that Keywords Everywhere MCP is connected.

**If not connected**, return empty data with the note: "Keywords Everywhere MCP not configured — SEO data not available." Don't block the user — return gracefully.

### Step 3: Domain Keywords

Pull `get_domain_keywords`:

- **domain:** competitor domain

- **country:** from input or "us"

- **num:** 100

This returns the top keywords the competitor ranks for, with estimated monthly traffic and SERP position per keyword.

### Step 4: Traffic Metrics

Pull `get_domain_traffic_metrics`:

- **domains:** [competitor domain]

- **country:** same as Step 3

This returns estimated monthly organic traffic and total ranking keywords for the domain.

### Step 5: Cluster into Content Themes

Group the top keywords into 3-5 content themes by topic similarity. For each theme:

- **Theme name** — descriptive label (e.g., "project management guides", "pricing comparisons")

- **Keywords in theme** — count

- **Combined estimated traffic** — sum of traffic for keywords in the theme

- **Top keyword** — highest-traffic keyword in the theme

These themes represent the competitor's content pillars from an SEO perspective.

## Output Format

```

# Keyword Analysis: [Competitor Name]

**Domain:** [domain]

**Date:** [current date]

**Estimated monthly organic traffic:** [X]

**Total ranking keywords:** [X]

## Top Keywords

| Keyword | Est. Monthly Traffic | SERP Position |

|---------|---------------------|---------------|

| | | |

## Content Themes

|-------|----------|-----------------|-------------|

| | | | |

## Data Sources

- Keywords Everywhere: connected / not connected

- Country: [code]

- Domain keywords pulled: [count]

```

## Rules

- Never invent traffic numbers — all data comes from Keywords Everywhere.

- Never call `get_related_keywords` or `get_pasf_keywords` — those are for keyword expansion, not competitor mapping.

- If the domain returns very few keywords (< 10), the competitor may have minimal organic presence or the domain may be wrong — flag it.

- If traffic metrics return zero, the domain may be too new or not indexed — flag it.

- If Keywords Everywhere MCP is not connected, clearly state that and return an empty report structure.