git:20260325.8e5bffe to git:20260811.38abde6

---

name: linkedin-post

description: Create and schedule LinkedIn posts with text, images, videos, and documents via Publora MCP

---

# LinkedIn Post

Create and schedule LinkedIn posts using the Publora MCP server. Supports text posts, single images, multi-image posts (grid layout), videos, and PDF documents.

## Prerequisites

**Plans:** Starter (free), Pro, Premium - LinkedIn is available on all plans including free.

### Getting Started

1. **Create account** at [publora.com/register](https://publora.com/register) (free)

4. **Configure MCP** in Claude Desktop (`~/.claude/claude_desktop_config.json`):

```json

{

"mcpServers": {

"publora": {

"type": "http",

"url": "https://mcp.publora.com",

"headers": {

"Authorization": "Bearer YOUR_API_KEY"

}

}

}

}

```

### REST API Fallback

If the MCP server is unavailable or returns errors, use the REST API directly:

**Base URL:** `https://api.publora.com/api/v1`

**Authentication:** Use `x-publora-key` header (NOT `Authorization: Bearer`):

```bash

# Get your connected platforms

curl -X GET "https://api.publora.com/api/v1/platform-connections" \

-H "x-publora-key: sk_your_api_key"

# Create a post

curl -X POST "https://api.publora.com/api/v1/create-post" \

-H "x-publora-key: sk_your_api_key" \

-H "Content-Type: application/json" \

-d '{

"platforms": ["linkedin-Tz9W5i6ZYG"],

"content": "Your post content here",

"scheduledTime": "2026-03-25T10:00:00Z"

}'

```

**Platform ID Format:** `linkedin-{id}` where `{id}` is from `/platform-connections` response.

Example IDs: `linkedin-Tz9W5i6ZYG`, `linkedin-abc123xyz`

📖 **Full API documentation:** [docs.publora.com](https://docs.publora.com)

### Plan Limits

| Plan | Posts/month | Price |

|------|-------------|-------|

| Starter | 15 | Free |

| Pro | 100/account | $2.99/account/month |

| Premium | 500/account | $9.99/account/month |

## Platform Limits

| Feature | Limit |

|---------|-------|

| Characters | 3,000 max |

| Visible before "see more" | First 210 characters |

| Images | Up to 10 (grid layout, not swipeable carousel) |

| Image size | 5 MB max |

| Image formats | JPEG, PNG, GIF, WebP (WebP auto-converted) |

| Video duration | 30 minutes |

| Video size | 500 MB max |

| Video format | MP4 only |

## Available Tools

### create_post

Create a new LinkedIn post or schedule for later.

**Parameters:**

- `platforms`: Array including your LinkedIn connection ID (e.g., `["linkedin-abc123"]`)

- `content`: Post text (up to 3,000 characters)

- `scheduledTime`: ISO 8601 datetime (**required** - for immediate posting, use current time + 1 minute)

### get_upload_url

Get a presigned URL to upload media.

**Parameters:**

- `postGroupId`: The post ID to attach media to

- `fileName`: File name (e.g., "chart.png")

- `contentType`: MIME type (e.g., "image/jpeg", "video/mp4", "application/pdf")

- `type`: "image" or "video"

### list_posts / update_post / delete_post

Manage your scheduled and draft posts.

## Mentioning People and Companies

LinkedIn posts support @mentions using URN syntax:

```

@{urn:li:person:MEMBER_ID|Display Name} # Mention a person

@{urn:li:organization:ORG_ID|Company Name} # Mention a company

```

**Example:**

```

Great insights from @{urn:li:person:4986615|Serge Bulaev} at @{urn:li:organization:107107343|Creative Content Crafts Inc}!

```

**Important:** The display name must exactly match the LinkedIn profile name (case-sensitive), including company suffixes like "Inc", "LLC", etc.

## Important API Restrictions

1. **No organic carousels**: Swipeable multi-image carousels are NOT available via API (only for sponsored content). Multi-image posts appear as a grid layout.

2. **No mixed media**: Cannot combine images with videos or documents in the same post.

3. **No rich text**: LinkedIn API does not support bold, italic, or other formatting. Use plain text or Unicode characters for emphasis.

4. **PDF alternative for carousels**: To share multi-page swipeable content, upload a PDF document instead.

## Examples

### Simple Text Post

```

Schedule a LinkedIn post for tomorrow at 9 AM:

"We're thrilled to announce the release of our AI writing assistant. After 18 months of development, we're ready to help teams write better content faster."

```

### Post with Mention

```

Create a LinkedIn post mentioning our CEO:

"Excited to share insights from @{urn:li:person:4986615|Serge Bulaev} on the future of AI in content creation."

```

### Multi-Image Post

```

Create a LinkedIn post with 4 product screenshots showing our new dashboard features.

```

Note: Images will appear in a grid layout, not as a swipeable carousel.

### PDF Document Post

```

Share our Q4 report as a PDF on LinkedIn with a summary caption.

```

This is the best way to share multi-page carousel-like content.

## Best Practices

1. **First line matters**: First 210 characters appear before "see more" - make them compelling

2. **Optimal length**: Posts under 1,300 characters tend to perform better

3. **Posting times**: Tuesday-Thursday, 8-10 AM in your audience's timezone

4. **Hashtags**: Use 3-5 relevant hashtags - they're supported as plain text

5. **Engagement**: End with a question to encourage comments

## Troubleshooting

| Error | Cause | Solution |

|-------|-------|----------|

| "Account not connected" | LinkedIn OAuth expired | Reconnect in Publora dashboard |

| "MEDIA_ASSET_PROCESSING_FAILED" | File too large or wrong format | Check: images < 5 MB, videos < 500 MB MP4 |

| "Rate limited" (429) | Too many API calls | Wait and retry with backoff |

| "Cannot mix media types" | Images + video in same post | Use only one media type per post |

| MCP unavailable | Server issue | Use REST API fallback (see above) |