git:20260509.a40ace0 to git:20260731.73ffcb5

---

name: reddit-leads

description: Discover B2B leads from Reddit using AI-powered lead scoring via reddapi.dev Leads API. Finds high-intent signals, scores them 0-100, and classifies by lead type (pain_point, solution_request, complaint, feature_request, comparison). Perfect for competitor poaching, pain point discovery, and sales prospecting.

license: MIT

keywords:

- reddit

- leads

- b2b

- lead-generation

- prospecting

- competitor-intelligence

- sales

---

# reddit-leads Skill

## Overview

**Key Advantage:**

## Setup

### Get API Key

1. Create an account at https://reddapi.dev

3. Go to https://reddapi.dev/account to view or generate your API key

### Environment Variable

```bash

export REDDAPI_API_KEY="your_api_key_here"

```

### Rate Limits

## API Reference

**Base URL:** `https://reddapi.dev`

**Authentication:** All requests require header:

```

Authorization: Bearer YOUR_API_KEY

```

### POST /api/v1/leads

Find scored, classified business leads from Reddit discussions.

```bash

curl -X POST "https://reddapi.dev/api/v1/leads" \

-H "Authorization: Bearer YOUR_API_KEY" \

-H "Content-Type: application/json" \

```

| Parameter | Type | Required | Description |

|-----------|------|----------|-------------|

```json

{

"success": true,

"data": {

"query": "people frustrated with project management tools",

"results": [

{

"id": "lead001",

"title": "Asana is getting too expensive for our team of 15",

"content": "We're paying $400/mo for Asana and half our team doesn't even use it...",

"subreddit": "projectmanagement",

"author": "pm_burnt_out",

"upvotes": 234,

"comments": 89,

"lead_score": 94,

"lead_type": "pain_point",

"pain_point": "Pricing - cost too high for team size",

"opportunity": "Affordable project management alternative for mid-size teams",

"industry": "SaaS / Project Management",

"target_product": "Asana",

"url": "https://reddit.com/r/projectmanagement/comments/lead001"

}

],

"total": 2,

"processing_time_ms": 840

}

}

```

| Type | Description | Example |

|------|-------------|---------|

| `pain_point` | Users frustrated with current solutions | "Jira is so slow and bloated" |

| `solution_request` | Users actively asking for alternatives | "What's a good alternative to X?" |

| `complaint` | Users complaining about specific products | "Salesforce support is terrible" |

| `feature_request` | Users requesting missing features | "I wish Notion had calendar views" |

| `comparison` | Users comparing products/options | "Trying to decide between HubSpot and Pipedrive" |

### Lead Score (0-100)

AI evaluates each post on:

| Score Range | Meaning | Action |

|-------------|---------|--------|

## Query Strategies

### Competitor Switching (Highest Score)

Find users actively looking to leave a competitor:

```

"founders looking to switch from [competitor]"

→ Expected Score: 90-98

→ Types: solution_request, comparison

"SaaS founders complaining about Stripe fees"

→ Expected Score: 92-98

→ Types: complaint, pain_point

"people migrating away from [product] alternatives"

→ Expected Score: 85-96

→ Types: solution_request, comparison

```

### Pain Point Discovery

Find users frustrated with current tools:

```

"frustrated with CRM software small business"

→ Expected Score: 80-95

→ Types: pain_point, complaint

"tired of paying too much for email marketing"

→ Expected Score: 75-92

→ Types: pain_point, complaint

"my current tool is broken and I need alternatives"

→ Expected Score: 80-94

→ Types: solution_request, pain_point

```

### Feature Gap Targeting

Find users asking for features you provide:

```

"need a tool that does X but simpler"

→ Expected Score: 70-90

→ Types: feature_request, solution_request

"wish there was a product for Y"

→ Expected Score: 75-92

→ Types: feature_request, solution_request

```

### Niche Industry Targeting

Find leads in specific industries:

```

"restaurants struggling with online ordering"

→ Expected Score: 78-94

→ Types: pain_point, solution_request

"dentists looking for patient scheduling software"

→ Expected Score: 82-96

→ Types: solution_request, comparison

```

### Quick Reference: Query → Score Patterns

| Query Pattern | Score | Best For |

|--------------|-------|----------|

| "people frustrated with [category]" | 80-98 | General pain points |

| "[audience] looking for [solution] alternative" | 75-95 | Switcher targeting |

| "switching from [competitor] to" | 90-98 | Competitor poaching |

| "[competitor] too expensive" | 85-96 | Price-based positioning |

| "wish [product] could" | 70-90 | Feature gap targeting |

| "[industry] need help with [problem]" | 75-94 | Industry targeting |

| "best alternative to [product]" | 85-96 | Direct competitor targeting |

## Example Workflows

### Competitor Lead Mining

```bash

# Find people ready to switch from your competitor

curl -X POST "https://reddapi.dev/api/v1/leads" \

-H "Authorization: Bearer YOUR_API_KEY" \

-H "Content-Type: application/json" \

```

### Price-Sensitive Prospects

```bash

# Find users complaining about pricing

curl -X POST "https://reddapi.dev/api/v1/leads" \

-H "Authorization: Bearer YOUR_API_KEY" \

-H "Content-Type: application/json" \

```

### Feature-Based Targeting

```bash

# Find users asking for features you offer

curl -X POST "https://reddapi.dev/api/v1/leads" \

-H "Authorization: Bearer YOUR_API_KEY" \

-H "Content-Type: application/json" \

```

### Multi-Competitor Sweep

```bash

# Run leads queries for multiple competitors

for competitor in "Asana" "Monday" "ClickUp" "Trello"; do

curl -s -X POST "https://reddapi.dev/api/v1/leads" \

-H "Authorization: Bearer YOUR_API_KEY" \

-H "Content-Type: application/json" \

done

```

## Tips

## Integrating with Outreach

Once you have leads, here's how to use them:

1. **Hot leads (90+)**: Direct, personalized outreach referencing their specific Reddit post

2. **Warm leads (70-89)**: Create content addressing their pain point, then share

3. **Moderate (50-69)**: Add to nurture sequences, monitor for score increases

### CRM Export Format

Each lead result includes:

## Error Handling

All endpoints return consistent error responses:

```json

{

"success": false,

"error": "Error description",

"message": {

"title": "Human-readable title",

"message": "Detailed explanation",

"cta": "Suggested action",

"ctaLink": "/pricing"

}

}

```