CLAUDE.md · git:20260109.4a7b3ad · 2026-01-09 · sha256 8143c9a8e5833b66

CLAUDE.md git:20260109.4a7b3adA

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# CEO Personal OS Plugin

## Overview

This plugin provides a methodology for building a personal operating system for CEOs, founders, and executives. The focus is on reflection and clarity, not productivity theater.

## Skills Included

### ceo-personal-os (Main Skill)

Auto-detects when someone wants to:
- Build a personal operating system
- Create annual review frameworks
- Set up goal-setting systems
- Implement executive coaching frameworks
- Apply Bill Campbell / Trillion Dollar Coach principles
- Develop their people or build better teams
- Understand why startups fail (Eisenmann patterns)
- Evaluate venture health or decide when to pivot/quit
- Apply Good to Great / Level 5 Leadership (Collins)
- Buy back their time / hit Production Quadrant (Martell)
- Work ON not IN their business / E-Myth (Gerber)
- Apply Customer Development / Lean Startup (Blank)
- Understand search vs execute mode in startups
- Get out of the building and talk to customers
- Apply Small Is Beautiful / Human-Scale Economics (Schumacher)
- Think about purpose, permanence, and scale
- Examine work through Buddhist economics lens
- Apply subsidiarity principles to organization design

## Key Patterns

### This is a Reflection System, Not a Task Manager

The core principle is clarity over productivity. Output should feel like an executive coach - calm, direct, insightful.

### Eleven Required Frameworks

1. **Dr. Anthony Gustin Annual Review** - Wins, lessons, relationships, energy patterns
2. **Tim Ferriss Ideal Lifestyle Costing** - Dreamlines with costs, TMI calculation
3. **Tony Robbins Vivid Vision** - Present-tense 3-year future description
4. **Alex Lieberman Life Map** - 6 domains: Career, Relationships, Health, Meaning, Finances, Fun
5. **Bill Campbell Coaching Principles** - People-first leadership from "Trillion Dollar Coach"
6. **Tom Eisenmann Startup Failure Patterns** - Six patterns that kill ventures from "Why Startups Fail"
7. **Jim Collins Good to Great** - Level 5 Leadership, Hedgehog Concept, Flywheel, Stockdale Paradox
8. **Dan Martell Buy Back Your Time** - Buyback Principle, DRIP Matrix, Pain Line, Production Quadrant
9. **Michael Gerber E-Myth** - Work ON not IN, Entrepreneur/Manager/Technician, Franchise Prototype
10. **Steve Blank Customer Development** - Search vs Execute, Get Out of the Building, MVP, Pivot
11. **E.F. Schumacher Human-Scale Economics** - Three Purposes of Work, Income vs Capital, Subsidiarity, Buddhist Economics, Permanence

### Campbell Core Principles

| Principle | Description |
|-----------|-------------|
| It's The People | Top priority is well-being and success of your people |
| Work The Team, Then The Problem | Ensure right team is in place before tackling problems |
| Only Coach The Coachable | Look for honesty, humility, perseverance, openness to learning |
| The Lovely Reset | Start meetings with personal check-ins |
| Team First | Commit to the cause, not just personal success |

**The Campbell Yardstick:** "I count up how many people I've helped become great leaders."

**Four Characteristics to Seek:** Smart (far analogies), Hard Work, Integrity, Grit

### Eisenmann Failure Patterns

| Pattern | Stage | Description |
|---------|-------|-------------|
| Bad Bedfellows | Early | Wrong team, investors, or partners |
| False Starts | Early | Launching before researching customer needs |
| False Positives | Early | Early adopter success misleads about mainstream |
| Speed Traps | Late | Hypergrowth leads to rising CAC and eroding margins |
| Help Wanted | Late | Financing risk + management gaps during scaling |
| Cascading Miracles | Late | Too many "do or die" things must go right |

**Diamond-and-Square Framework:** Assess alignment of Opportunity (CVP, Tech/Ops, Marketing, Profit Formula) and Resources (Founders, Team, Investors, Partners)

**Key Metrics:** Unit Economics, LTV/CAC > 3, Cash Runway 12-18 months

### Schumacher Core Principles

| Principle | Description |
|-----------|-------------|
| Three Purposes of Work | Production (useful goods), Perfection (develop capabilities), Liberation (serve others) |
| Income vs Capital | Don't treat irreplaceable resources as if they were renewable |
| Subsidiarity | Higher levels should not absorb functions lower levels can perform |
| Human Scale | People need to identify with something small enough to comprehend |
| Permanence | Build for permanence, not extraction |

**Core Thesis:** Modern economics treats irreplaceable capital as renewable income—in natural resources, nature's tolerance margins, and human substance itself.

**The Meta-Economics Question:** "What are we actually optimizing for? Have we examined our ends, or only our means?"

**Buddhist Economics Lens:** Maximize satisfaction with minimum consumption. People over goods. Right livelihood as blessing, not labor as cost.

### Review Cadences

| Cadence | Time | Focus |
|---------|------|-------|
| Daily | 5 min max | Energy, one win, one friction, one priority |
| Weekly | 30-45 min | Needle movers vs. noise |
| Quarterly | 2-3 hours | Goal progress and alignment |
| Annual | 4-6 hours | Full reflection + all frameworks |

### Required Structure

```
ceo-personal-os/
├── frameworks/          # 11 specific frameworks with credits
├── interviews/          # 11 coach-style question scripts
├── reviews/             # Templates for each cadence
├── goals/               # 1/3/10 year horizons
├── uploads/             # Past reviews for pattern extraction
├── memory.md            # Extracted patterns and insights
└── principles.md        # Core operating principles
```

### Memory & Pattern Extraction

The `memory.md` file tracks:
- Repeated themes across years
- Recurring goals (achieved/not achieved)
- Blind spots and patterns
- Executive pattern summary from uploaded documents

## Tone Requirements

**DO:** Calm, executive-level, direct, clear, insightful questions, psychologically safe

**DON'T:** Hustle culture ("crush it"), therapy speak ("holding space"), corporate jargon ("synergize"), productivity porn ("10x your output")

## Red Flags

- Using generic frameworks (Eisenhower, 80/20) instead of specified ones
- Creating a task manager instead of a reflection system
- Skipping memory.md or uploads structure
- Using hustle culture language
- Substituting your own frameworks for the required ones

## Development Notes

When building a CEO Personal OS:
1. Use TodoWrite to track every folder/file
2. Include all 11 frameworks with proper credits (Gustin, Ferriss, Robbins, Lieberman, Campbell, Eisenmann, Collins, Martell, Gerber, Blank, Schumacher)
3. Generate coach-style interview questions (including Team & People reflection, Failure Pattern Detection, Human-Scale Economics)
4. Create templates in each review folder
5. Initialize memory.md for pattern tracking
6. Keep tone calm and direct throughout
7. Include Campbell Yardstick question in quarterly reviews: "Who have I developed?"
8. Include Eisenmann failure pattern check in quarterly reviews: "Which patterns am I vulnerable to?"
9. Add team/people reflection for executives who manage others
10. Add Diamond-Square alignment review for founder/CEOs
11. Include Blank Customer Development check: "Am I searching or executing?"
12. Include McWilliams stress patterns check: "What patterns showed up under pressure?"
13. Include Schumacher permanence check: "Am I building for permanence or extracting?"
14. Include Schumacher purpose check: "Does our work serve all three purposes (production, perfection, liberation)?"