client-report-narratives SKILL.md skillA

client-report-narratives from irinabuht12-oss/marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add irinabuht12-oss/marketing-skills/client-report-narratives@git:20261027.b3bdcd6

Pins git:20261027.b3bdcd6 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
irinabuht12-oss/marketing-skills
Path
skills/client-report-narratives/SKILL.md
Versions recorded
2
Latest version
git:20261027.b3bdcd6, committed Oct 27, 2026
First version recorded
Sep 8, 2026
Size
2,721 bytes
Repository stars
6,900
License
none declared

Takes your raw campaign performance data and writes the executive summary paragraph that goes at the top of the report. The plain English explanation of what happened, why it happened, and what's being done about it. The part every client actually reads. Platform: Google and Meta.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# 5/ Client Report Narratives — Google + Meta

## What it does
Takes your raw campaign performance data and writes the executive summary paragraph that goes at the top of the report. The plain English explanation of what happened, why it happened, and what's being done about it. The part every client actually reads.

## How it works
Feed Claude the key metrics for the period — spend, conversions, CPA, ROAS, CTR, impression share, and any notable changes. It identifies the most important trends, connects them to likely causes, and writes a clear narrative that a non-technical stakeholder can understand without asking follow-up questions.

## Practical example
You paste in last month's data: $45K spend, 1,180 leads at $38 CPA (down from $44), ROAS 4.2x. Claude writes: "March delivered 1,180 leads at $38 CPA, a 14% improvement over February. The primary driver was the new UGC creative set launched mid-month which outperformed static images by 2.3x on Meta prospecting. Google Search held steady at $29 CPA with branded terms contributing 34% of volume. One area to watch — Meta retargeting CPA increased 18% as the audience pool shrinks, recommending a lookalike refresh for April."
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add irinabuht12-oss/marketing-skills/client-report-narratives@sha256:11efd7fa6f95751b

The line at the top of this page pins the label git:20261027.b3bdcd6, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_3k4ym6g4ewcbyauh.svg)](https://markdownregistry.com/a/art_3k4ym6g4ewcbyauh)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Sep 8, 2026 and Oct 27, 2026, about one every 48 days.

versioncommittedcommitsizeaudit
git:20261027.b3bdcd6 latest2026-10-27 b3bdcd6 2,721 BA view · diff
git:20260908.cc021ba2026-09-08 cc021ba 2,674 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (2721 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

irinabuht12-oss/marketing-skills · 6,900 stars · license none declared · pushed 2026-10-27 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_3k4ym6g4ewcbyauh
GET https://markdownregistry.com/api/v1/resolve?ref=irinabuht12-oss/marketing-skills/client-report-narratives
GET https://markdownregistry.com/api/v1/blob/11efd7fa6f95751be0efb504f87fe76bbea4a5812104b782d732d5f3258182e8

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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