Make a page findable for a real query — match the intent behind it, structure the page around that intent, and clear the technical floor that decides whether it can be crawled and indexed at all. Use when a page is written for search, when traffic drops or a page is missing from results, when someone asks "how do we rank for X", or before publishing content meant to be found. Not for writing the copy itself, not for page speed work, and not for paid search or social distribution.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# SEO
Most search work that fails is not outranked — it is never eligible. The page is blocked, not
indexed, duplicated across three URLs, or written for a phrase nobody types with the intent the
page actually serves. Fix eligibility and intent before touching anything else, and never present
a published page as a ranking one.
## When this fires
A page is being written or revised to be found in search; traffic to a page fell; someone asks
which query a page should target, or why a page is not appearing. It does not fire for ad copy,
email, social distribution, or for a page deliberately kept out of search.
## Five states — keep them apart
**Published** → **crawlable** → **indexed** → **ranking for a query** → **earning clicks that
convert**. Each is checked differently and each can fail while the one before it succeeded. "The
page is live" is a statement about the first only. Never report a later state you did not observe.
## Procedure
1. **Name one query and the intent behind it.** Informational, navigational, transactional, or
comparison-shopping. Write the intent down as a sentence about what the person wants next.
…
The line at the top of this page pins the label git:20260919.a0d4f55, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
GET https://markdownregistry.com/api/v1/artifacts/art_6iu4v5ngb74hhj6b
GET https://markdownregistry.com/api/v1/resolve?ref=nahid-sparktales/agent-dispatcher/seo
GET https://markdownregistry.com/api/v1/blob/8f922f40413c54fa4681b6223af2f261caede1e3a72a77ae0910b6d42e161352
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
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