brand-verbal-identity SKILL.md skillA
brand-verbal-identity from joaoguirunas/team-os is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add joaoguirunas/team-os/brand-verbal-identity@v1.0Pins v1.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- joaoguirunas/team-os
- Path
.claude/skills/brand-verbal-identity/SKILL.md- Versions recorded
- 2
- Latest version
- v1.0, committed Sep 26, 2026
- First version recorded
- Sep 16, 2026
- Size
- 5,084 bytes
- Repository stars
- 5
- License
- MIT
Método da identidade verbal — dimensões de tom em escala, tabela dizemos/não dizemos por dimensão e contexto, framework de mensagens (promessa → pilares → provas → mensagens por nível de consciência), manifesto, tagline, glossário e naming, com rastreio de cada frase à plataforma. Use ao escrever ou revisar guia de voz, mensagens, manifesto, tagline ou nomes.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Brand Verbal Identity — como a marca fala, de um jeito que qualquer squad consegue repetir Guia de voz que só diz "somos próximos e confiantes" não guia ninguém. Identidade verbal útil é **operacional**: cada dimensão de tom tem posição numa escala, exemplo do que dizemos e do que não dizemos, e um contexto onde se aplica. E cada frase rastreia à plataforma — voz é a personalidade (§3) falando, não uma personalidade nova. ## 1. Regra de rastreio Toda seção do guia cita a seção da plataforma que a sustenta (`↳ plataforma §3 traço "direta"`). Se uma frase precisa de um atributo que não está na plataforma, ela não entra: vira sugestão à strategist. Promessa, prova e público são da plataforma; como se diz é seu. ## 2. Opções de direção (antes do guia) Sempre **2–3 direções**, curtas, para a strategist escolher por contraste. Cada direção: 3–5 dimensões com posição, 1 parágrafo de manifesto-teste, 2 taglines-teste, tabela "traço da plataforma → como aparece nesta direção", e "de que concorrente esta direção se afasta" (mapa de territórios). Direção única não é escolha. ## 3. Dimensões de tom …
Read the whole file at its exact version.
How to install
mdr add joaoguirunas/team-os/brand-verbal-identity@sha256:81b62509359741acThe line at the top of this page pins the label v1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_773nbul43vdhll2m)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, between Sep 16, 2026 and Sep 26, 2026, about one every 10 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0 latest | 2026-09-26 | 8a9bf22 | 5,084 B | A | view · diff |
| v1.0 | 2026-09-16 | b869e85 | 5,168 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (5084 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
joaoguirunas/team-os · 5 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_773nbul43vdhll2m GET https://markdownregistry.com/api/v1/resolve?ref=joaoguirunas/team-os/brand-verbal-identity GET https://markdownregistry.com/api/v1/blob/81b62509359741acf72627ea5ba6997c03bb9f33caf6de42074b9779dc963445
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.