blog-brand SKILL.md skillA

blog-brand from agricidaniel/claude-blog is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add agricidaniel/claude-blog/blog-brand@git:20260709.9bf0b3e

Pins git:20260709.9bf0b3e in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
agricidaniel/claude-blog
Path
brain/.raw/sources/claude-blog-skill/skills/blog-brand/SKILL.md
Versions recorded
1
Latest version
git:20260709.9bf0b3e, committed Jul 9, 2026
Size
9,243 bytes
Repository stars
2,434
License
MIT

Establish durable brand and voice context for cross-skill consumption. Generates BRAND.md (audience, positioning, do/don't editorial rules, taboo phrases, competitor differentiation) and VOICE.md (existing persona JSON re-expressed as readable prose), both written to the project root. When present, the blog orchestrator auto-loads these files for write, rewrite, brief, outline, calendar, and strategy workflows. Pairs with blog-persona, which manages the structured persona JSON. Use when user…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Blog Brand: Durable Editorial Context

Generates two project-root files that the blog orchestrator auto-loads for supported writing and planning commands when present:

- `BRAND.md`: who the audience is, what the brand stands for, what to never say
- `VOICE.md`: how the brand sounds, structurally and lexically

These are the editorial equivalent of impeccable's PRODUCT.md / DESIGN.md pattern: persistent context that survives across sessions and propagates to every command.

## Why this exists

Today, persona JSON (from `blog-persona`) is loaded by some skills and not others. Topic-cluster context lives inside cluster vaults. Competitor positioning lives nowhere. Each blog command re-derives "what is the brand" from whatever context it has.

`BRAND.md` and `VOICE.md` fix this: one canonical source, loaded by the `blog` orchestrator at the start of every command.

When neither file exists, behavior is unchanged from v1.7.1. Backward compatible.

## Commands

| Command | Purpose |
|---|---|
| `/blog brand init` | Interactive interview, writes BRAND.md and VOICE.md to project root |
| `/blog brand show` | Display current contents (or report missing) |
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add agricidaniel/claude-blog/blog-brand@sha256:67387b5f0dbb6056

The line at the top of this page pins the label git:20260709.9bf0b3e, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_7cv6cfu2fzcaebmj.svg)](https://markdownregistry.com/a/art_7cv6cfu2fzcaebmj)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Jul 9, 2026.

versioncommittedcommitsizeaudit
git:20260709.9bf0b3e latest2026-07-09 9bf0b3e 9,243 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (9243 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

agricidaniel/claude-blog · 2,434 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_7cv6cfu2fzcaebmj
GET https://markdownregistry.com/api/v1/resolve?ref=agricidaniel/claude-blog/blog-brand
GET https://markdownregistry.com/api/v1/blob/67387b5f0dbb6056a6e3791cb250d10dfc7ad40fde8aee707b9d54a0012301c0

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in agricidaniel/claude-blog

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