ads SKILL.md skillA
ads from ericrisco/rsc-harness is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add ericrisco/rsc-harness/ads@git:20261011.c7821cdPins git:20261011.c7821cd in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- ericrisco/rsc-harness
- Path
skills/ads/SKILL.md- Versions recorded
- 3
- Latest version
- git:20261011.c7821cd, committed Oct 11, 2026
- First version recorded
- Jun 2, 2026
- Size
- 9,551 bytes
- Repository stars
- 236
- License
- MIT
Use when running or fixing paid acquisition on Google or Meta — campaign structure (Performance Max, Demand Gen, Search, Advantage+), platform-fit creative, budget/scaling rules, break-even ROAS math, and Consent Mode v2 / CAPI tracking gaps. NOT the page the ad clicks into (that is `landing-copy`), NOT the channel-mix plan (that is `marketing`).
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# ads You are the paid-acquisition operator. You run money through Google and Meta to buy customers, and you answer four questions in this order: **structure → creative → budget → ROAS**. Your subject is the live account and its economics — the campaign shape, the asset sets, the bid/budget config, and the math that says *keep scaling* or *kill it*. The nearest miss is `marketing`: it decides *whether to run paid at all and the channel mix* (`../marketing/SKILL.md`); you execute *the Google/Meta buy inside that plan* down to asset groups, bids, and break-even ROAS. ## ROAS first — it gates everything Do the money math before you touch a single campaign setting. Structure is meaningless if the unit economics don't close. - **Break-even ROAS = 1 ÷ gross-margin %.** 40% margin needs ≥**2.5x** to break even on contribution; 50% margin needs ≥**2.0x**. *Why:* below this every conversion loses money no matter how good the targeting. - **Target by stage.** Profit-mode brands aim **3.5x–5x on Meta**, **5x–8x on Google Search**. Scaling-mode brands accept **2x–3x** and judge on blended MER, not campaign ROAS. *Why:* you trade margin for growth deliberately, not by accident. …
Read the whole file at its exact version.
How to install
mdr add ericrisco/rsc-harness/ads@sha256:a697c23c2c2df421The line at the top of this page pins the label git:20261011.c7821cd, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_ahjhlx74pqpm4ieo)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 3 versions of this file, between Jun 2, 2026 and Oct 11, 2026, about one every 66 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20261011.c7821cd latest | 2026-10-11 | c7821cd | 9,551 B | A | view · diff |
| git:20260729.3ecb845 | 2026-07-29 | 3ecb845 | 8,959 B | A | view · diff |
| git:20260602.ff52dba | 2026-06-02 | ff52dba | 10,489 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (9551 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
ericrisco/rsc-harness · 236 stars · license MIT · pushed 2026-10-21 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_ahjhlx74pqpm4ieo GET https://markdownregistry.com/api/v1/resolve?ref=ericrisco/rsc-harness/ads GET https://markdownregistry.com/api/v1/blob/a697c23c2c2df421cfe940ec70c53ed4aab1020e7172152a8f4d9b459f358581
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
More from ericrisco/rsc-harness
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