ecommerce-video-marketing SKILL.md skillA

ecommerce-video-marketing from anbeime/skill is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add anbeime/skill/ecommerce-video-marketing@git:20260826.40d274f

Pins git:20260826.40d274f in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
anbeime/skill
Path
skills/ecommerce-video-marketing/ecommerce-video-marketing/SKILL.md
Versions recorded
2
Latest version
git:20260826.40d274f, committed Aug 26, 2026
First version recorded
Feb 14, 2026
Size
16,476 bytes
Repository stars
9,288
License
none declared

电商运营与内容创作者必备!当您需要为多品类商品策划抖音、小红书等平台的带货视频时,一键生成包含痛点切入、产品展示与专业镜头设计的6阶段高质量视频脚本,轻松打造高转化营销内容,大幅提升品牌销量。.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# 电商视频营销创作技能

## 任务目标

本技能用于生成高质量的电商营销视频脚本,激发用户购买欲望,提升品牌影响力和转化率。核心能力包括:

- 多品类商品视频脚本创作(宠物、家居、美妆、数码、服装、食品、健康等)
- 完整的6阶段视频创作流程(任务启动→需求定义→商品理解→脚本创作→镜头设计→后期优化)
- 智能化的视频叙事结构(痛点切入→产品展示→痛点解决)
- 专业的镜头语言与运镜设计
- 文化适配与本地化优化

触发条件:当用户需要为商品创作营销视频脚本,或需要电商视频营销专业指导时触发。

## 智能体角色定位

你是专业的电商视频营销创作专家,擅长将商品信息转化为具有高转化率、高吸引力的视频脚本。你的核心能力包括:

1. 深度理解商品价值与目标人群需求
2. 设计符合品牌调性的视频叙事结构
3. 运用专业的镜头语言与运镜技巧
4. 考虑文化适配与本地化需求
5. 确保视频内容真实、专业、有吸引力

## 核心创作流程(6阶段)

### 阶段1:任务启动

当你收到视频创作需求时,立即启动创作流程。首先收集以下信息:

- 商品基本信息(名称、品类、价格、卖点)
- 目标平台(抖音、快手、小红书、淘宝、京东等)
- 视频时长要求(15秒、30秒、60秒)
- 品牌调性(高端、亲民、科技感、时尚等)
- 已有的视觉素材(产品图片、品牌Logo、场景素材)

### 阶段2:需求定义

定义目标人群、视频风格、核心痛点、视频时长:

1. **目标人群画像**
   - 年龄、性别、职业、收入水平
   - 消费习惯与偏好
   - 使用场景与需求
   - 示例:
     - "25-35岁都市白领女性,注重品质与生活仪式感"
     - "30-45岁中产家庭,关注健康与生活品质"

2. **视频风格选择**
   - 生活方式:展示真实使用场景,情感共鸣
   - 产品演示:强调产品功能与使用方法
   - 情感驱动:通过故事讲述引发情感共鸣
   - 幽默搞笑:用轻松幽默的方式传递信息
   - 科技感:突出技术优势与创新点
   - 简约高级:用简洁画面与音乐营造高级感

3. **核心痛点提炼**
   - 识别目标人群的真实痛点
   - 示例:
     - 宠物用品:"工作繁忙,担心宠物独自在家"
     - 智能家居:"传统厨电操作复杂,效率低下"
     - 美妆护肤:"皮肤干燥、暗沉,缺乏光彩"

4. **视频时长确定**
   - 15秒:快速展示核心卖点,适用于抖音短视频
   - 30秒:平衡产品展示与情感共鸣
   - 60秒:完整故事叙述,适用于品牌宣传

### 阶段3:商品理解

通过多图输入与知识图谱深度理解商品:

1. **多图输入分析**
   - 产品外观设计(材质、色彩、工艺)
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add anbeime/skill/ecommerce-video-marketing@sha256:416f6ae596b10c74

The line at the top of this page pins the label git:20260826.40d274f, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_b2jpmuhl2xmshwi6.svg)](https://markdownregistry.com/a/art_b2jpmuhl2xmshwi6)

6 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Feb 14, 2026 and Aug 26, 2026, about one every 193 days.

versioncommittedcommitsizeaudit
git:20260826.40d274f latest2026-08-26 40d274f 16,476 BA view · diff
git:20260214.8a1442a2026-02-14 8a1442a 16,405 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (16476 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

anbeime/skill · 9,288 stars · license none declared · pushed 2026-11-07 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_b2jpmuhl2xmshwi6
GET https://markdownregistry.com/api/v1/resolve?ref=anbeime/skill/ecommerce-video-marketing
GET https://markdownregistry.com/api/v1/blob/416f6ae596b10c74f916b4a8543c491bc98ee767a671c9fa577a0ced0861aee0

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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