understand-customers SKILL.md skillA
understand-customers from illyism/seo-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add illyism/seo-skills/understand-customers@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- illyism/seo-skills
- Path
copywriting/understand-customers/SKILL.md- Versions recorded
- 1
- Latest version
- v1.0.0, committed Jul 7, 2026
- Size
- 2,378 bytes
- Repository stars
- 548
- License
- none declared
When the user wants to deeply understand their ideal customer before writing copy — pains, desires, inner monologue, and language. Also use when the user mentions "empathy engine", "know your target", "customer pain points", or asks to research their audience before writing Blitz Copy.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
For my product/service, [Briefly describe your product/service, e.g., "an AI-powered link building tool"], help me create Blitz Copy by first deeply understanding my ideal user. Answer these questions:
1. **Core Identity & Role:**
* Who are they *really* (e.g., "ambitious SaaS founder," "overwhelmed marketing manager," "freelancer struggling to scale")?
* What's their primary goal related to the problem my product solves?
2. **Deepest Pains & Frustrations (The "Nightmare Scenario"):**
* What is their current biggest, most visceral nightmare related to [the problem your product solves, e.g., "link building," "content creation," "sales outreach"]?
* What specific words or phrases do *they* use to describe this pain?
* What deep inner thoughts or inner monologue is driving them?
* What have they tried before that failed or disappointed them? Why?
* What are the emotional consequences of this pain (e.g., "feeling stuck," "wasting money," "falling behind competitors," "imposter syndrome")?
3. **Unspoken Desires & Aspirations (The "Magic Wand" Outcome):**
…Read the whole file at its exact version.
How to install
mdr add illyism/seo-skills/understand-customers@sha256:7b213d66c1f7ea3bThe line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_epgc4pawcc2u2mbd)
3 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Jul 7, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (2378 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
illyism/seo-skills · 548 stars · license none declared · pushed 2026-10-15 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_epgc4pawcc2u2mbd GET https://markdownregistry.com/api/v1/resolve?ref=illyism/seo-skills/understand-customers GET https://markdownregistry.com/api/v1/blob/7b213d66c1f7ea3b327c0a5089c9806c6e83bd39502e7ed96308e885b042415c
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.