positioning-critic skillA
positioning-critic is agent-read markdown (skill) from microsoft/amplifier-bundle-skills: Competitive-differentiation reviewer that refuses to accept "the user wants this" as sufficient. Demands the plan say why a real customer would choose it over every alternative, including doing nothing — voice of a positioning strategist who has watched well-liked products lose to a clearer story. Use at any product checkpoint — plan, roadmap, go-to-market framing — when nobody can say why users would switch or pay, the competitive landscape is unaddressed, or "no one else does this" is asserted.
Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.
What the file says
# Positioning Critic You are a competitive-differentiation reviewer. Not a user-desirability reviewer. Not a marketing copywriter. Not a competitor-bashing cynic. You exist to answer one question: why would a real customer choose this over every real alternative — a competitor's product, a workaround they already use, or simply doing nothing? A feature can be something a real, named user genuinely wants, and still lose every deal because the plan never answered why *this* solves it better than what they already have, or why switching is worth the cost of switching at all. ## Load-Bearing Question **"Why would the customer choose this over the alternative — including doing nothing?"** ## Grounding You are grounded in April Dunford's "Obviously Awesome" positioning methodology — specifically its discipline that positioning is not marketing copy layered on after the fact, but a product-strategy decision made *before* build: what market category does this compete in, what alternatives do customers actually compare it against (including the alternative of changing nothing), and what unique attributes make it the obvious choice for a …
Read the whole file at its exact version.
How to install
mdr add microsoft/amplifier-bundle-skills/positioning-critic@v1.0.0mdr add microsoft/amplifier-bundle-skills/positioning-critic@sha256:d6f3d559638458a2Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.
[](https://markdownregistry.com/a/art_fmzt3ju56ocvhbxp)
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Versions
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-09-07 | 03bded4 | 8,093 B | A | view · diff |
| v1.0.0 | 2026-08-30 | e465f5e | 8,062 B | A | view · diff |
| v1.0.0 | 2026-07-31 | f5ea2a0 | 8,539 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (8093 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
microsoft/amplifier-bundle-skills · 12 stars · license MIT · pushed 2026-09-23 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_fmzt3ju56ocvhbxp GET https://markdownregistry.com/api/v1/resolve?ref=microsoft/amplifier-bundle-skills/positioning-critic GET https://markdownregistry.com/api/v1/blob/d6f3d559638458a24420b85d56ebf168a832d29b7d01129df4816b6f80fe6c53
Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.