ab-copy-writer SKILL.md skillA
ab-copy-writer from qa-aman/claude-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add qa-aman/claude-skills/ab-copy-writer@git:20260808.7dfb5c7Pins git:20260808.7dfb5c7 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- qa-aman/claude-skills
- Path
skills/by-role/marketing/ab-copy-writer/SKILL.md- Versions recorded
- 2
- Latest version
- git:20260808.7dfb5c7, committed Aug 8, 2026
- First version recorded
- May 4, 2026
- Size
- 12,060 bytes
- Repository stars
- 21
- License
- MIT
Generate A/B copy variants grounded in Eugene Schwartz's awareness and market-sophistication stages and John Caples' tested-headline discipline. Every variant declares its angle, the awareness stage it targets, and a falsifiable hypothesis, and the skill recommends which pair to test first and what delta counts as signal. Use when the user says "A/B test this", "write variants", "give me options", "test different angles", "copy variants", "ab copy", "test this headline", "multiple versions…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# ab-copy-writer Produces testable copy variants and argues for a specific test. Most variant generators produce five versions of the same idea and leave the choice to taste. This one selects angles from the reader's awareness stage, prioritises the element with the most leverage, and states what result would prove it wrong. ## The two frameworks ### 1. Awareness and sophistication (Eugene Schwartz, *Breakthrough Advertising*, 1966) Schwartz's argument is that copy does not have a quality score in the abstract. It has a fit with where the reader already is. Two axes: **Awareness: how much the reader already knows.** | Stage | The reader | Copy must | |---|---|---| | Unaware | Does not know they have the problem | Name the problem before selling anything | | Problem-aware | Feels the pain, does not know solutions exist | Articulate the pain better than they can | | Solution-aware | Knows solutions exist, not that yours does | Show the mechanism and why it is faster or surer | | Product-aware | Knows your product, not convinced | Prove it, with specifics and social proof | | Most aware | Ready, needs a reason to act now | State the offer and the deadline | …
Read the whole file at its exact version.
How to install
mdr add qa-aman/claude-skills/ab-copy-writer@sha256:b29de703c4dbfb6dThe line at the top of this page pins the label git:20260808.7dfb5c7, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_fvuft6mix5xd6avl)
1 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, between May 4, 2026 and Aug 8, 2026, about one every 96 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20260808.7dfb5c7 latest | 2026-08-08 | 7dfb5c7 | 12,060 B | A | view · diff |
| git:20260504.0d54b6b | 2026-05-04 | 0d54b6b | 7,412 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (12060 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
qa-aman/claude-skills · 21 stars · license MIT · pushed 2026-10-19 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_fvuft6mix5xd6avl GET https://markdownregistry.com/api/v1/resolve?ref=qa-aman/claude-skills/ab-copy-writer GET https://markdownregistry.com/api/v1/blob/b29de703c4dbfb6d8e361ab3d82760516aa93a6dc62e8c2e532919627edc1e71
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.