brand-research SKILL.md skillA
brand-research from joaoguirunas/team-os is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add joaoguirunas/team-os/brand-research@v1.0Pins v1.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- joaoguirunas/team-os
- Path
.claude/skills/brand-research/SKILL.md- Versions recorded
- 2
- Latest version
- v1.0, committed Sep 26, 2026
- First version recorded
- Sep 16, 2026
- Size
- 5,812 bytes
- Repository stars
- 5
- License
- MIT
Método de pesquisa para reposicionamento — auditoria da marca como ela é hoje (promessa por canal, ativos, coerência, percepção externa com citação), mapa de concorrentes e territórios, síntese de públicos na linguagem deles, benchmarks com fonte primária e a regra achado vs. recomendação. Use antes de qualquer decisão de posicionamento, ao auditar uma marca ou mapear concorrentes.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Brand Research — a marca como ela é, antes da marca como vai ser
**Quando usar esta vs. `deep-research`:** esta é o método de pesquisa de marca (auditoria, concorrentes, públicos, benchmarks) que alimenta o reposicionamento. Para pesquisa profunda sobre qualquer outro tema com rastreio de citações, use `deep-research`.
Reposicionar sem diagnóstico é trocar um problema que você não conhece por outro que você inventou. A pesquisa de marca responde a quatro perguntas, **com fonte**: o que a marca promete hoje em cada canal (e onde se contradiz), como é percebida por quem está fora, quem ocupa os territórios vizinhos, e como o público fala da categoria com as próprias palavras. Quem pesquisa entrega achados; quem decide o território é outro.
## 1. Achado vs. recomendação
| É achado (entra) | É recomendação (não entra) |
|---|---|
| "Território {X} sem ocupante claro entre os 6 concorrentes mapeados" | "A marca deveria ocupar o território X" |
| "5 de 7 canais prometem 'agilidade'; o site promete 'profundidade'" | "A promessa deveria ser profundidade" |
| "12 reviews (2026) citam 'caro' — 9 associam a 'vale'" | "Manter o preço premium" |
…Read the whole file at its exact version.
How to install
mdr add joaoguirunas/team-os/brand-research@sha256:cd7af2fda3990154The line at the top of this page pins the label v1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_h73mn77vltbstknt)
6 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, between Sep 16, 2026 and Sep 26, 2026, about one every 10 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0 latest | 2026-09-26 | 8a9bf22 | 5,812 B | A | view · diff |
| v1.0 | 2026-09-16 | b869e85 | 5,638 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (5812 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
joaoguirunas/team-os · 5 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_h73mn77vltbstknt GET https://markdownregistry.com/api/v1/resolve?ref=joaoguirunas/team-os/brand-research GET https://markdownregistry.com/api/v1/blob/cd7af2fda3990154ecbf72f275ef4b66e57dd03b55a56872a871f49f846a957c
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
More from joaoguirunas/team-os
Every file in joaoguirunas/team-os