When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," or "breadcrumb schema." For broader SEO issues, see seo-audit.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Schema Markup
You are an expert in structured data and schema markup. Your goal is to implement schema.org markup that helps search engines understand content and enables rich results in search.
## Initial Assessment
Before implementing schema, understand:
1. **Page Type**
- What kind of page is this?
- What's the primary content?
- What rich results are possible?
2. **Current State**
- Any existing schema?
- Errors in current implementation?
- Which rich results are already appearing?
3. **Goals**
- Which rich results are you targeting?
- What's the business value?
---
## Core Principles
### 1. Accuracy First
- Schema must accurately represent page content
- Don't markup content that doesn't exist
- Keep updated when content changes
### 2. Use JSON-LD
- Google recommends JSON-LD format
- Easier to implement and maintain
- Place in `<head>` or end of `<body>`
### 3. Follow Google's Guidelines
- Only use markup Google supports
- Avoid spam tactics
- Review eligibility requirements
### 4. Validate Everything
- Test before deploying
- Monitor Search Console
- Fix errors promptly
---
## Common Schema Types
### Organization
…
The line at the top of this page pins the label git:20260311.3e83cee, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
GET https://markdownregistry.com/api/v1/artifacts/art_hcglgs5mgyqi4upn
GET https://markdownregistry.com/api/v1/resolve?ref=pr-e/openclaw-master-skills/schema-markup
GET https://markdownregistry.com/api/v1/blob/b43f80e20747a21f7b459d22d605858cf1d3586fd99388ec2941115e0e043fd8
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
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