Home / patrickserrano / lacquer · profiles/marketing/skills/launch/SKILL.md · GitHub

launch skillA

Name: launch
Author: patrickserrano

This file is byte-identical to the first copy the registry indexed. Same content hash, same audit grade.

launch is agent-read markdown (skill) from patrickserrano/lacquer: When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas. For the offer being launched (bo.

Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.

What the file says

# Launch Strategy

You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

---

## Core Philosophy

The best companies don't just launch once—they launch again and again. Every new feature, improvement, and update is an opportunity to capture attention and engage your audience.

A strong launch isn't about a single moment. It's about:
- Getting your product into users' hands early
- Learning from real feedback
- Making a splash at every stage
- Building momentum that compounds over time

---

## The ORB Framework

Structure your launch marketing across three channel types. Everything should ultimately lead back to owned channels.

### Owned Channels
…

Read the whole file at its exact version.

How to install

Latest version

mdr add patrickserrano/lacquer/launch@v2.0.2

Exact content

mdr add patrickserrano/lacquer/launch@sha256:1d5f5e6a4caaa5b6

Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.

Badge

[![mdr](https://markdownregistry.com/badge/art_pt7las3lilmnyc5s.svg)](https://markdownregistry.com/a/art_pt7las3lilmnyc5s)

1 badge views in 30 days

Versions

version	committed	commit	size	audit
v2.0.2 latest	2026-09-22	5b3f378	15,179 B	A	view

Audit of the latest version

A 17 of 17 checks passed. Deterministic, no model, same answer every run.

pass: Frontmatter block present
pass: Frontmatter declares a name
pass: Frontmatter declares a description
pass: Size between 200 bytes and 200 KB (15179 bytes)
pass: No zero-width or bidi control characters
pass: No instruction hidden inside an HTML comment
pass: No link to an exfiltration or paste host
pass: No credential-shaped string
pass: No instruction to send local credentials anywhere
pass: No text hidden with inline styles
pass: No prompt-injection phrasing
pass: No curl or wget piped into a shell
pass: No recursive delete of root, home or parent
pass: No instruction to read or print local credentials
pass: No base64 blob over 200 characters
pass: No link to a raw IP address
pass: No script tag

Source

GitHub

patrickserrano/lacquer · 3 stars · license MIT · pushed 2026-09-22 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_pt7las3lilmnyc5s
GET https://markdownregistry.com/api/v1/resolve?ref=patrickserrano/lacquer/launch
GET https://markdownregistry.com/api/v1/blob/1d5f5e6a4caaa5b62604a8df324b060eb99da567e65e9fc5a69b9999c61325b2

Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

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