product-marketing-copywriter SKILL.md skillA

product-marketing-copywriter from anbeime/skill is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add anbeime/skill/product-marketing-copywriter@git:20260826.144c4ee

Pins git:20260826.144c4ee in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
anbeime/skill
Path
skills/product-marketing-copywriter/product-marketing-copywriter/SKILL.md
Versions recorded
2
Latest version
git:20260826.144c4ee, committed Aug 26, 2026
First version recorded
Feb 14, 2026
Size
19,260 bytes
Repository stars
9,288
License
none declared

当市场调研分析师与营销专员、内容创作者需要推广产品时,使用本技能可精准分析受众痛点与产品卖点,一键生成高转化标题与正文,快速产出激发购买欲的优质营销文案,大幅提升销售转化率。.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# 产品营销文案创作技能

## 任务目标
- 本技能用于:为各类产品创作具有吸引力的营销文案,激发用户购买欲望,提升转化率
- 能力包含:
  1. 文案生成:根据产品信息、目标受众、独特卖点生成符合营销规范的文案
  2. 文案优化:优化已有文案的标题、正文、情感表达、行动号召,提升吸引力和转化率
- 触发条件:用户提出产品营销文案创作需求、文案优化需求,或需要为产品生成营销推广文案时

## 前置准备
- 无需特殊依赖包
- 无需非标准文件/文件夹

## 操作步骤

### 标准流程:文案生成

1. **收集产品信息**
   - 询问用户提供:产品名称、品牌、核心功能、目标受众、独特卖点、价格、客户评价
   - 确定产品类型:根据产品属性选择对应类型(智能家居、环保生活、电商服务、数码科技等)

2. **分析目标受众**
   - 根据[references/copywriting_guide.md](references/copywriting_guide.md)中的"了解目标受众"步骤分析受众:
     - 目标用户是谁(年龄、职业、所在行业)
     - 用户需求是什么(痛点、兴趣、期望)
     - 用户痛点有哪些(使用场景、遇到的问题)
   - 调整文案的语气、风格和内容以最适合受众

3. **确定独特卖点(USP)**
   - 提炼产品的独特卖点:
     - 性能卓越:存储、检索、处理速度
     - 安全可靠:多重加密、备份机制
     - 易用性强:简洁界面、无需培训
     - 价格优势:性价比高、价格合理
     - 功能创新:独特功能、技术突破
     - 设计美学:外观设计、工艺质感
     - 品牌故事:品牌理念、品牌价值

4. **创作引人注目的标题**
   - 参考[references/copywriting_guide.md](references/copywriting_guide.md)中的"制定引人注目的标题"步骤:
     - 标题简短、直接,能够迅速传达核心信息
     - 引发读者的好奇心
     - 使用疑问句、感叹句增强吸引力
     - 突出产品的核心价值或独特优势
     - 情感化表达,引发共鸣

5. **撰写文案正文**
   - **引言部分**:
     - 简要介绍产品或服务,吸引读者的注意
     - 从用户痛点切入,引发共鸣
     - 使用故事、案例或问题引入
   
   - **主体部分**:
     - 详细阐述产品的特点、优势和使用方法
     - 突出产品的独特卖点(USP)
     - 使用具体的数据和统计来支持论点(参考"使用数据和客户评价支持论点")
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add anbeime/skill/product-marketing-copywriter@sha256:cb86b2626dc6eff4

The line at the top of this page pins the label git:20260826.144c4ee, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_rbvx43foldeme5nh.svg)](https://markdownregistry.com/a/art_rbvx43foldeme5nh)

6 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Feb 14, 2026 and Aug 26, 2026, about one every 193 days.

versioncommittedcommitsizeaudit
git:20260826.144c4ee latest2026-08-26 144c4ee 19,260 BA view · diff
git:20260214.8a1442a2026-02-14 8a1442a 19,137 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (19260 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

anbeime/skill · 9,288 stars · license none declared · pushed 2026-11-07 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_rbvx43foldeme5nh
GET https://markdownregistry.com/api/v1/resolve?ref=anbeime/skill/product-marketing-copywriter
GET https://markdownregistry.com/api/v1/blob/cb86b2626dc6eff4acc49f7934998e8827873ba0cbeb08e4293c328b67b61c80

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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