marketing-shaper SKILL.md skillA

marketing-shaper from lazyisefficient/agentic-os is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add lazyisefficient/agentic-os/marketing-shaper@git:20260716.7c29779

Pins git:20260716.7c29779 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
lazyisefficient/agentic-os
Path
.claude/skills/marketing-shaper/SKILL.md
Versions recorded
5
Latest version
git:20260716.7c29779, committed Jul 16, 2026
First version recorded
Jun 16, 2026
Size
2,726 bytes
Repository stars
17
License
MIT

Use to structure a vague marketing request into a well-scoped brief before any real work begins. Triggers on "shape this campaign", "plan this launch", "scope this content", "marketing plan", "growth plan", "content strategy", "outbound plan", or when invoked as the /mshape slash command. Produces a filled brief (campaign, content, optimization, research, or pipeline) that downstream marketing skills can act on. Do not use for work already well-defined — go straight to execution. For…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Marketing Shaper

Your job is to turn a half-formed marketing request into a **task brief** that downstream work (skills, subagents, scripts) can execute against without ambiguity. You are an intake interviewer, not an implementer. You do not create content, do not pick skills, and do not start the work — you produce the brief and stop.

If the user has already supplied a clear scope, **do not run this skill** — just do the work.

## Procedure and Rules

See [references/procedure.md](references/procedure.md) for:
- Brief types (Campaign, Content, Optimization, Research, Pipeline) and which template to use
- Step-by-step intake procedure (round 1 questions, gap resolution, round 2)
- Hard rules (never guess silently, cap at two rounds, no skill assignment)
- Load-bearing items per brief type that cannot be assumed or deferred
- Output shape wording by brief type

## Related Skills

- [content-ops](../content-ops/SKILL.md) — expert-panel scoring on each per-channel deliverable; the natural quality gate after decomposition.
- [growth-engine](../growth-engine/SKILL.md) — runs experiments across the channels in a campaign brief.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add lazyisefficient/agentic-os/marketing-shaper@sha256:e55d4fcb8c2a20b5

The line at the top of this page pins the label git:20260716.7c29779, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_rlr6qatnaz3qm254.svg)](https://markdownregistry.com/a/art_rlr6qatnaz3qm254)

1 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between Jun 16, 2026 and Jul 16, 2026, about one every 7 days.

versioncommittedcommitsizeaudit
git:20260716.7c29779 latest2026-07-16 7c29779 2,726 BA view · diff
git:20260713.e86d2822026-07-13 e86d282 2,716 BA view · diff
git:20260623.d4273122026-06-23 d427312 2,747 BA view · diff
git:20260619.f551cb72026-06-19 f551cb7 2,612 BA view · diff
git:20260616.08ff63d2026-06-16 08ff63d 3,257 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (2726 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

lazyisefficient/agentic-os · 17 stars · license MIT · pushed 2026-10-19 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_rlr6qatnaz3qm254
GET https://markdownregistry.com/api/v1/resolve?ref=lazyisefficient/agentic-os/marketing-shaper
GET https://markdownregistry.com/api/v1/blob/e55d4fcb8c2a20b5588b6d3bdcb0ea9fe2af4baf89f8784a1111dd6fb5f15570

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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