brand-content-strategy SKILL.md skillA
brand-content-strategy from puntorigen/avatar-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add puntorigen/avatar-skills/brand-content-strategy@git:20260709.ec45941Pins git:20260709.ec45941 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- puntorigen/avatar-skills
- Path
brand-content-strategy/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260709.ec45941, committed Jul 9, 2026
- Size
- 8,138 bytes
- Repository stars
- 6
- License
- MIT
Turn a website or personal brand into a research-backed content + channel strategy. Profiles the site's positioning/credentials, discovers what reels rank in its niche (reel-discovery), filters out official/brand accounts to rank only real individual creators, reverse-engineers their cross-platform distribution playbook (perplexity_ask), and writes a positioning + 30-day content plan (with an optional AI-voice podcast layer wired to voice-clone + audio-theater). Use when the user wants to…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Brand Content Strategy Turn a **website / personal brand** into a research-backed **content + channel strategy**: what to post, where, for whom, and a 30-day plan to get known and generate leads. It is an orchestration skill — it drives [`reel-discovery`](../reel-discovery/SKILL.md), the `perplexity_ask` MCP, and the avatar/audio pipeline ([`viral-video-script`](../viral-video-script/SKILL.md), [`voice-clone`](../voice-clone/SKILL.md), [`avatar-reel-composer`](../avatar-reel-composer/SKILL.md), and the `audio-theater` skill) — and produces one markdown deliverable. ## When to use - "How do I get my site / brand known?" / "position me as an expert." - "What kind of videos should I make? Who should I target?" - "Build me a YouTube / TikTok / content strategy for `<domain>`." - "Research what's working in my niche and turn it into a plan." ## Inputs to gather (ask only what's missing) | Input | Why | |---|---| | Website / domain (or brand name) | Profile positioning + credentials | | Business goal | leads/consultancy vs audience vs sales — drives the funnel | | Target geos + languages | e.g. US/Canada (EN) + Chile/LatAm (ES) → language arbitrage | …
Read the whole file at its exact version.
How to install
mdr add puntorigen/avatar-skills/brand-content-strategy@sha256:f111c9d17bbe9505The line at the top of this page pins the label git:20260709.ec45941, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_vp26n2birpgpumr4)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Jul 9, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (8138 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
puntorigen/avatar-skills · 6 stars · license MIT · pushed 2026-09-15 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_vp26n2birpgpumr4 GET https://markdownregistry.com/api/v1/resolve?ref=puntorigen/avatar-skills/brand-content-strategy GET https://markdownregistry.com/api/v1/blob/f111c9d17bbe95058b90dca0f716972663f8b0f9d6592d89c911f45ae02a033c
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.