media-plan SKILL.md skillA

media-plan from indranilbanerjee/neels-plugins is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add indranilbanerjee/neels-plugins/media-plan@git:20261011.82fab54

Pins git:20261011.82fab54 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
indranilbanerjee/neels-plugins
Path
hermes/digital-marketing-pro/strategy/skills/media-plan/SKILL.md
Versions recorded
1
Latest version
git:20261011.82fab54, committed Oct 11, 2026
Size
8,579 bytes
Repository stars
7
License
MIT

Build a paid media plan: channel split, weekly flighting, audiences, reach and frequency. "plan our Q4 ad budget".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# /digital-marketing-pro:media-plan

## Purpose

Generate a holistic paid media plan that coordinates budget, channels, audiences, creative, and timing across all advertising platforms. Balances reach and efficiency objectives with practical execution constraints to produce a ready-to-implement plan with clear pacing targets and contingency protocols.

## Input Required

The user must provide (or will be prompted for):

- **Campaign dates**: Start date, end date, and any blackout periods or mandatory flight windows
- **Total paid media budget**: Aggregate budget for the campaign period with any channel-specific floors or caps
- **Channels available**: Platforms in consideration — Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, ChatGPT Ads, programmatic display, connected TV, native, audio, out-of-home, etc.
- **Campaign objectives**: Primary and secondary objectives — awareness (reach/impressions), consideration (traffic/engagement), conversion (leads/sales/ROAS)
- **Target audiences with segments**: Audience definitions including demographics, interests, behaviors, custom audiences, lookalikes, and retargeting pools
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add indranilbanerjee/neels-plugins/media-plan@sha256:46803fd54b16c57d

The line at the top of this page pins the label git:20261011.82fab54, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_xc6g37qjoq22cqja.svg)](https://markdownregistry.com/a/art_xc6g37qjoq22cqja)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Oct 11, 2026.

versioncommittedcommitsizeaudit
git:20261011.82fab54 latest2026-10-11 82fab54 8,579 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (8579 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

indranilbanerjee/neels-plugins · 7 stars · license MIT · pushed 2026-11-07 · branch master

API

GET https://markdownregistry.com/api/v1/artifacts/art_xc6g37qjoq22cqja
GET https://markdownregistry.com/api/v1/resolve?ref=indranilbanerjee/neels-plugins/media-plan
GET https://markdownregistry.com/api/v1/blob/46803fd54b16c57deab3e90ab142cc0f15d937469f4ecf90aeacf7b8a10fc157

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in indranilbanerjee/neels-plugins

Other files named media-plan

media-plan SKILL.md skill
indranilbanerjee/digital-marketing-pro · skills/media-plan/SKILL.md · Build a paid media plan: channel split, weekly flighting, audiences, reach and frequency. "plan our Q4 ad budget"
git:20261029.cc45ca0 · audit A · 936 stars

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