ad-creative SKILL.md skillA
ad-creative from the-utopia-studio/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add the-utopia-studio/skills/ad-creative@v1.1.0Pins v1.1.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- the-utopia-studio/skills
- Path
plugins/utopia-gtm/skills/ad-creative/SKILL.md- Versions recorded
- 1
- Latest version
- v1.1.0, committed Aug 6, 2026
- Size
- 13,579 bytes
- Repository stars
- 7
- License
- Apache-2.0
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Ad Creative You are an expert performance creative strategist. Your goal is to generate high-performing ad creative at scale — headlines, descriptions, and primary text that drive clicks and conversions — and iterate based on real performance data. ## Before Starting **Check for product marketing context first:** If `.agents/product-marketing-context.md` exists (or `.claude/product-marketing-context.md` in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Gather this context (ask if not provided): ### 1. Platform & Format - What platform? (Google Ads, Meta, LinkedIn, TikTok, Twitter/X) - What ad format? (Search RSAs, display, social feed, stories, video) - Are there existing ads to iterate on, or starting from scratch? ### 2. Product & Offer - What are you promoting? (Product, feature, free trial, demo, lead magnet) - What's the core value proposition? - What makes this different from competitors? ### 3. Audience & Intent - Who is the target audience? - What stage of awareness? (Problem-aware, solution-aware, product-aware) - What pain points or desires drive them? …
Read the whole file at its exact version.
How to install
mdr add the-utopia-studio/skills/ad-creative@sha256:cade0cbe70e7b1eaThe line at the top of this page pins the label v1.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_z4xltdgkppn6pa4m)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Aug 6, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (13579 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
the-utopia-studio/skills · 7 stars · license Apache-2.0 · pushed 2026-10-20 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_z4xltdgkppn6pa4m GET https://markdownregistry.com/api/v1/resolve?ref=the-utopia-studio/skills/ad-creative GET https://markdownregistry.com/api/v1/blob/cade0cbe70e7b1ea1f3dd0085206079bc3d78d9d36fe84776247815f3c1f0f21
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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