discover-competitive-analysis SKILL.md skillA

discover-competitive-analysis from product-on-purpose/pm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add product-on-purpose/pm-skills/discover-competitive-analysis@v2.2.1

Pins v2.2.1 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
product-on-purpose/pm-skills
Path
skills/discover-competitive-analysis/SKILL.md
Versions recorded
5
Latest version
v2.2.1, committed Aug 1, 2026
First version recorded
Apr 23, 2026
Size
4,550 bytes
Repository stars
790
License
Apache-2.0

Creates a structured competitive analysis comparing features, pricing, and positioning across 3-5 direct and indirect competitors, with a 2x2 map and actionable strategic recommendations. Use before entering a market, planning differentiation, or after losing deals. For market size rather than competitor positioning, use discover-market-sizing instead.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

<!-- PM-Skills | https://github.com/product-on-purpose/pm-skills | Apache 2.0 -->
# Competitive Analysis

A competitive analysis provides structured insight into the competitive landscape, helping product teams understand where they stand relative to alternatives and identify opportunities for differentiation. Rather than exhaustively cataloging every competitor, an effective analysis focuses on actionable insights that inform product strategy.

## When to Use

- Before entering a new market or launching a new product
- When planning differentiation strategy for an existing product
- During quarterly or annual strategic planning reviews
- When evaluating build vs. buy decisions
- After losing deals to understand competitive positioning
- When onboarding new product team members to the market context

## When NOT to Use

- You need market size rather than competitor positioning -> use `discover-market-sizing`
- You are stress-testing strategic differentiation across the whole business model -> use `foundation-lean-canvas`, or `tool-foundation-sprint-differentiation` inside a Foundation Sprint
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add product-on-purpose/pm-skills/discover-competitive-analysis@sha256:52cd66c6adaf6546

The line at the top of this page pins the label v2.2.1, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_zzolxw4a4znkemrl.svg)](https://markdownregistry.com/a/art_zzolxw4a4znkemrl)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between Apr 23, 2026 and Aug 1, 2026, about one every 25 days.

versioncommittedcommitsizeaudit
v2.2.1 latest2026-08-01 7c39d66 4,550 BA view · diff
v2.2.02026-07-05 87e423c 4,547 BA view · diff
v2.1.02026-06-11 9b5dbf9 4,398 BA view · diff
v2.0.02026-05-20 be1352b 3,575 BA view · diff
v2.0.02026-04-23 8ab0f81 3,569 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (4550 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

product-on-purpose/pm-skills · 790 stars · license Apache-2.0 · pushed 2026-11-03 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_zzolxw4a4znkemrl
GET https://markdownregistry.com/api/v1/resolve?ref=product-on-purpose/pm-skills/discover-competitive-analysis
GET https://markdownregistry.com/api/v1/blob/52cd66c6adaf65468be033fe6e018e1c7641a1f57f25134eb97404158517f51a

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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