conversion-audit SKILL.md skillA

conversion-audit from superamped/ai-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add superamped/ai-marketing-skills/conversion-audit@v1.0

Pins v1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
superamped/ai-marketing-skills
Path
skills/conversion/conversion-audit/SKILL.md
Versions recorded
3
Latest version
v1.0, committed Aug 18, 2026
First version recorded
Feb 25, 2026
Size
12,990 bytes
Repository stars
73
License
MIT

Use this skill to run a scored 53-point conversion audit covering customer focus, narrative, copy, design, calls to action, and proof. Trigger it when a landing, sales, product, or ad destination page needs diagnosis, pre-launch review, or prioritized conversion fixes.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Conversion Audit

## Usage

Use when auditing a landing page, sales page, or product page before launch, diagnosing why a page gets traffic but doesn't convert, reviewing ad landing pages before spending on paid media, or checking a page against direct response best practices.

## Framework Reference

This audit synthesises two complementary direct-response principles:

**Narrative arc (pain → dream → fix)** — A landing page that sells follows a story, not a feature list.

```
Pain → Sandwich → Dream → Sandwich → Fix → Sandwich → CTA (wrapped in dream)
```

Each section transitions via "sandwiches" — brief passages that bounce between hope and reality to create tension. The page stars the **customer**, not the product.

**Conversion mechanics (clarity → desire → credibility → action)** — Every landing page must achieve clarity (hero divider), intensify desire (fascinations / value teasing), earn credibility (confidence signals + testimonial walls), and compel immediate action (urgency + friction removal).

Key vocabulary:
- **Crispy** = specific, concrete, vivid copy drawn from customer research (vs. "soggy" vague platitudes)
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add superamped/ai-marketing-skills/conversion-audit@sha256:9a2da49bfdb13d25

The line at the top of this page pins the label v1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_25zdvy3gtvwyjdt3.svg)](https://markdownregistry.com/a/art_25zdvy3gtvwyjdt3)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between Feb 25, 2026 and Aug 18, 2026, about one every 87 days.

versioncommittedcommitsizeaudit
v1.0 latest2026-08-18 d6f6643 12,990 BA view · diff
v1.02026-03-14 6fb9d03 12,850 BA view · diff
v1.02026-02-25 af3ab63 13,354 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (12990 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

superamped/ai-marketing-skills · 73 stars · license MIT · pushed 2026-08-18 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_25zdvy3gtvwyjdt3
GET https://markdownregistry.com/api/v1/resolve?ref=superamped/ai-marketing-skills/conversion-audit
GET https://markdownregistry.com/api/v1/blob/9a2da49bfdb13d25d9a5e43f0cc135c4f2e3b798ddd9120921c135cf4e75d2b6

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

More from superamped/ai-marketing-skills

AGENTS.md AGENTS.md file
superamped/ai-marketing-skills · AGENTS.md
git:20260818.d6f6643 · audit A · 73 stars
CLAUDE.md CLAUDE.md file
superamped/ai-marketing-skills · CLAUDE.md
git:20260223.e422548 · audit B · 73 stars
ad-angles SKILL.md skill
superamped/ai-marketing-skills · skills/ads/ad-angles/SKILL.md · Use this skill to brainstorm ad concepts across problem, solution, comparison, proof, and curiosity angles, formats…
v1.0 · audit A · 73 stars
ad-campaign-analyzer SKILL.md skill
superamped/ai-marketing-skills · skills/ads/ad-campaign-analyzer/SKILL.md · Use this skill to grade running ads as Red (stop), Yellow (hold), or Green (scale), detect creative fatigue, analyze…
v1.0 · audit A · 73 stars
ad-creative SKILL.md skill
superamped/ai-marketing-skills · skills/ads/ad-creative/SKILL.md · Use this skill to turn ad concepts into HTML creative in cookie-cutter, ugly, meme, branded, or native styles, with…
v1.0 · audit A · 73 stars
content-repurposer SKILL.md skill
superamped/ai-marketing-skills · skills/content/content-repurposer/SKILL.md · Use this skill to turn a blog post, newsletter, podcast, video transcript, or other long-form source into a week of…
v1.0 · audit A · 73 stars
content-strategy SKILL.md skill
superamped/ai-marketing-skills · skills/content/content-strategy/SKILL.md · Use this skill to create or refresh a content strategy with pillars, topic clusters, buyer-stage keyword mapping…
v1.0 · audit A · 73 stars
social-post-writer SKILL.md skill
superamped/ai-marketing-skills · skills/content/social-post-writer/SKILL.md · Use this skill to write platform-adapted social posts from a topic using story, observation, contrarian, listicle…
v1.0 · audit A · 73 stars
reply-writer SKILL.md skill
superamped/ai-marketing-skills · skills/reddit/reply-writer/SKILL.md · Use this skill to draft useful, native Reddit replies in three rotating formats with subreddit tone calibration…
v1.0 · audit A · 73 stars
channel-discovery SKILL.md skill
superamped/ai-marketing-skills · skills/research/channel-discovery/SKILL.md · Use this skill to identify and score acquisition channels by audience fit, speed, cost, effort, and learning value…
v1.0 · audit A · 73 stars
community-discovery SKILL.md skill
superamped/ai-marketing-skills · skills/research/community-discovery/SKILL.md · Use this skill to discover and score online communities across Reddit, Slack, Discord, Facebook, LinkedIn, and…
v1.0 · audit A · 73 stars
competitor-content-analysis SKILL.md skill
superamped/ai-marketing-skills · skills/research/competitor-content-analysis/SKILL.md · Use this skill to analyze what a competitor publishes, which content earns estimated traffic, the SEO plays they use…
v1.0 · audit A · 73 stars

Every file in superamped/ai-marketing-skills

Other files named conversion-audit

conversion-audit SKILL.md skill
respira-press/agent-skills-wordpress · skills/conversion-audit/SKILL.md · Use when the user says 'audit my conversion rate', 'cro check', 'find conversion leaks', or asks what is hurting…
v1.0.0 · audit A · 48 stars

Browse by kind, by grade A, or by owner.