brand-context SKILL.md skillA

brand-context from hyperfx-ai/marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add hyperfx-ai/marketing-skills/brand-context@v1.0.0

Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
hyperfx-ai/marketing-skills
Path
skills/brand-context/SKILL.md
Versions recorded
2
Latest version
v1.0.0, committed Sep 13, 2026
First version recorded
Jul 6, 2026
Size
10,023 bytes
Repository stars
107
License
MIT

Create and maintain a single brand-context.md — positioning, audience, personas, pain points, customer language, voice, proof points — that every other marketing skill reads before asking the user to re-explain their business. Auto-drafts from the brand's site via Firecrawl, or builds the doc through a short interview. Use when the user wants to set up brand context, onboard a new brand, define positioning / brand voice / ICP, or complains about re-answering the same brand questions.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Brand Context

Build and maintain **one `brand-context.md` file per brand**: the single source of truth for what the business sells, who it sells to, how it talks, and what it can prove. Every other skill in this collection reads this file before asking the user brand questions, so the user explains their business once — not once per task.

This is the hub in a hub-and-spoke model. Ad copy, blog posts, cold email, social content, and landing-page work are all downstream of the same positioning and voice; when those live in one maintained doc, every downstream skill starts warm and stays consistent.

> **The file contract.** The doc lives in persistent storage at a stable path — `/files/<brand-slug>/brand-context.md` — and is reused at that SAME path every time. Create it once, then **update it in place**; never recreate it from scratch when it already exists (you would destroy verbatim customer language and proof points the user curated). If a run touches the doc, bump the `Last updated` line.

## Requirements

- **Hyper MCP connected.** https://app.hyperfx.ai/mcp — needed for the file tools that persist the doc, and for auto-draft.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add hyperfx-ai/marketing-skills/brand-context@sha256:c2917c7c87b26a17

The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_i3ntbf5cqwkcj46w.svg)](https://markdownregistry.com/a/art_i3ntbf5cqwkcj46w)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Jul 6, 2026 and Sep 13, 2026, about one every 69 days.

versioncommittedcommitsizeaudit
v1.0.0 latest2026-09-13 ec78ecf 10,023 BA view · diff
v1.0.02026-07-06 e7fcf13 9,408 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (10023 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

hyperfx-ai/marketing-skills · 107 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_i3ntbf5cqwkcj46w
GET https://markdownregistry.com/api/v1/resolve?ref=hyperfx-ai/marketing-skills/brand-context
GET https://markdownregistry.com/api/v1/blob/c2917c7c87b26a176aa4222c5c7135877cd2446e1a60dedcae07baa6e351aecd

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in hyperfx-ai/marketing-skills

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