customer-research SKILL.md skillA
customer-research from hyperfx-ai/marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add hyperfx-ai/marketing-skills/customer-research@git:20260913.ec78ecfPins git:20260913.ec78ecf in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- hyperfx-ai/marketing-skills
- Path
skills/customer-research/SKILL.md- Versions recorded
- 6
- Latest version
- git:20260913.ec78ecf, committed Sep 13, 2026
- First version recorded
- May 8, 2026
- Size
- 11,094 bytes
- Repository stars
- 107
- License
- MIT
Mine online communities and analyze existing assets to understand what customers actually think, say, and struggle with. Use when the user wants to do customer research, ICP research, voice-of-customer (VOC), review mining, Reddit mining, YouTube comment analysis, G2/Capterra scraping, build customer personas, map jobs to be done, understand churn reasons, or find authentic customer language for copy. Also use when given transcripts, surveys, or support tickets to synthesize.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Customer Research Guide for gathering and synthesizing real customer intelligence — from online communities, review sites, video comments, and social platforms — using the Hyper MCP scraper toolkit. The goal is always the same: surface what customers actually say (in their own words), not what you assume they say. ## Out of scope — defer to other skills | Request | Send them to | | --- | --- | | Researching competitor brands (site, ads, search rank) | [`competitor-intel`](../competitor-intel) | | Writing copy *informed by* the research | `copywriting` | | Optimizing a page using VOC insights | `page-cro` | | Keyword research and SERP analysis | [`seo-research`](../seo-research) | ## Requirements - **Hyper MCP installed.** [https://app.hyperfx.ai/mcp](https://app.hyperfx.ai/mcp) - **Apify scrapers toolkit enabled** at [https://app.hyperfx.ai/apps](https://app.hyperfx.ai/apps) — provides Reddit, Twitter, YouTube, TikTok, and Instagram scrapers. Not all scrapers need to be active for every run — enable the ones relevant to your ICP (Reddit and one review site is the minimum). If a scraper tool is missing from the tool list, skip that source and continue with the others. …
Read the whole file at its exact version.
How to install
mdr add hyperfx-ai/marketing-skills/customer-research@sha256:fc629bfc684c79d0The line at the top of this page pins the label git:20260913.ec78ecf, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_gr3xtjoac2t32bmh)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 6 versions of this file, between May 8, 2026 and Sep 13, 2026, about one every 26 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20260913.ec78ecf latest | 2026-09-13 | ec78ecf | 11,094 B | A | view · diff |
| git:20260708.b197d53 | 2026-07-08 | b197d53 | 10,460 B | A | view · diff |
| git:20260706.e7fcf13 | 2026-07-06 | e7fcf13 | 10,357 B | A | view · diff |
| git:20260705.be41759 | 2026-07-05 | be41759 | 10,373 B | A | view · diff |
| git:20260509.442205a | 2026-05-09 | 442205a | 10,218 B | A | view · diff |
| git:20260508.6a5d99a | 2026-05-08 | 6a5d99a | 9,888 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (11094 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
hyperfx-ai/marketing-skills · 107 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_gr3xtjoac2t32bmh GET https://markdownregistry.com/api/v1/resolve?ref=hyperfx-ai/marketing-skills/customer-research GET https://markdownregistry.com/api/v1/blob/fc629bfc684c79d0fe5959910e05a95e72b1b35f1c9fa88989d91139e24b48e1
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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