lichtenstein-creative-testing SKILL.md skillA

lichtenstein-creative-testing from getedgehq/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add getedgehq/skills/lichtenstein-creative-testing@git:20261002.d5668a9

Pins git:20261002.d5668a9 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
getedgehq/skills
Path
lichtenstein-creative-testing/SKILL.md
Versions recorded
1
Latest version
git:20261002.d5668a9, committed Oct 2, 2026
Size
6,155 bytes
Repository stars
5
License
Apache-2.0

Build a Meta Ads creative testing plan with separate exploration and iteration, weekly production waves, actionable creator briefs, and evidence-based review rules. Use when planning tests, refreshing fatigued ads, or turning creative results into the next production cycle.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Lichtenstein Creative Testing

Based on Denys Lichtenstein's public method. Not affiliated with or endorsed by Denys Lichtenstein.

## When to use

Use this skill to turn an account's creative bottleneck into a repeatable testing and production cycle. It supports a new testing agenda, a refresh plan for fatigued campaigns, UGC creator briefs, and a review of results that should inform the next wave. Produce a practical plan using [templates/output-template.md](templates/output-template.md), with hypotheses, briefs, measurement rules, responsibilities, and a learning log.

The core distinction is between Exploration, which discovers substantially different concepts, and Iteration, which improves an evidenced winner. Keep both visible. A backlog of cosmetic variations cannot substitute for new ideas, and continually replacing everything cannot substitute for exploiting what already works.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add getedgehq/skills/lichtenstein-creative-testing@sha256:003554220dca8c25

The line at the top of this page pins the label git:20261002.d5668a9, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_iv5daxdecg435orl.svg)](https://markdownregistry.com/a/art_iv5daxdecg435orl)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Oct 2, 2026.

versioncommittedcommitsizeaudit
git:20261002.d5668a9 latest2026-10-02 d5668a9 6,155 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (6155 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

getedgehq/skills · 5 stars · license Apache-2.0 · pushed 2026-11-06 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_iv5daxdecg435orl
GET https://markdownregistry.com/api/v1/resolve?ref=getedgehq/skills/lichtenstein-creative-testing
GET https://markdownregistry.com/api/v1/blob/003554220dca8c258658a9ba542a08f95c9d2fda9a0a723b68126a4312d793d7

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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