adoption-playbook SKILL.md skillA

adoption-playbook from gtmagents/gtm-agents is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add gtmagents/gtm-agents/adoption-playbook@git:20251119.8c446bf

Pins git:20251119.8c446bf in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
gtmagents/gtm-agents
Path
plugins/customer-success/skills/adoption-playbook/SKILL.md
Versions recorded
1
Latest version
git:20251119.8c446bf, committed Nov 19, 2025
Size
1,268 bytes
Repository stars
436
License
Apache-2.0

Structured guide for designing and executing customer adoption programs.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Adoption Playbook Skill

## When to Use
- Launching onboarding/adoption initiatives for new segments or products.
- Refreshing adoption strategies after major roadmap or packaging changes.
- Standardizing enablement for CS, product, and marketing partnerships.

## Framework
1. **Persona & Journey Mapping** – goals, blockers, success metrics, critical milestones.
2. **Play Matrix** – channel x milestone view of actions, owners, cadences, and triggers.
3. **Content Library** – templates for comms, workshops, office hours, and enablement assets.
4. **Measurement Plan** – activation, usage, sentiment, expansion metrics with thresholds.
5. **Feedback Loop** – qualitative signals, experiment backlog, and improvement tracker.

## Templates
- Journey table (milestone, trigger, action, owner, KPI).
- Adoption campaign brief with creative/copy checklist.
- Weekly adoption standup agenda and notes doc.

## Tips
- Anchor each milestone on a clear customer outcome, not just feature usage.
- Pair with `build-adoption-program` command for automated blueprints.
- Archive playbook iterations to show impact in QBR/EBR storytelling.

---

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add gtmagents/gtm-agents/adoption-playbook@sha256:63bbcae1f73f0817

The line at the top of this page pins the label git:20251119.8c446bf, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_ma6hkjzdplygglp5.svg)](https://markdownregistry.com/a/art_ma6hkjzdplygglp5)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Nov 19, 2025.

versioncommittedcommitsizeaudit
git:20251119.8c446bf latest2025-11-19 8c446bf 1,268 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (1268 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

gtmagents/gtm-agents · 436 stars · license Apache-2.0 · pushed 2026-04-03 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_ma6hkjzdplygglp5
GET https://markdownregistry.com/api/v1/resolve?ref=gtmagents/gtm-agents/adoption-playbook
GET https://markdownregistry.com/api/v1/blob/63bbcae1f73f081734150ff145b19cb93e0c5ae81e34bfac9ec3bcf308cbf2a8

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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