developer-ads SKILL.md skillA
developer-ads from jonathimer/devmarketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add jonathimer/devmarketing-skills/developer-ads@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- jonathimer/devmarketing-skills
- Path
skills/developer-ads/SKILL.md- Versions recorded
- 1
- Latest version
- v1.0.0, committed Mar 3, 2026
- Size
- 11,750 bytes
- Repository stars
- 87
- License
- MIT
Paid advertising strategies for developer audiences on Carbon Ads, BuySellAds, Reddit, and developer newsletters. Covers which platforms work for developers, creating ad creative that doesn't feel like ads, targeting by technology stack, and measuring ad spend ROI. Use when asked about: - Developer advertising - Paid ads for developer tools - Carbon Ads strategy - Reddit advertising for developers - Newsletter sponsorships - Developer ad creative - Targeting developers with ads.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Developer Ads ## Overview Most advertising doesn't work for developers. They use ad blockers, distrust marketing, and share bad experiences widely. But targeted advertising on developer-specific platforms—done thoughtfully—can drive qualified awareness and traffic. This skill covers the platforms that actually reach developers, how to create ads that don't trigger immediate dismissal, and how to measure whether your spend is working. ## Why Most Ads Don't Reach Developers ### The Ad Blocker Problem Estimates suggest 50-70% of developers use ad blockers. This makes most display advertising ineffective: - Google Display Network: Heavily blocked - Facebook/Instagram: Limited developer targeting - General programmatic: Low reach, wrong audience ### Developer Ad Resistance Even when ads reach developers, they face skepticism: - Banner blindness is extreme - Marketing language triggers instant dismissal - Developers share bad ads as cautionary tales - Trust is hard to build, easy to lose ### What Does Work Advertising that reaches developers successfully: - **Contextual placement**: Ads on sites developers already trust …
Read the whole file at its exact version.
How to install
mdr add jonathimer/devmarketing-skills/developer-ads@sha256:b6fd501cf171acbaThe line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_oipzsfhvl525imzk)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Mar 3, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (11750 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
jonathimer/devmarketing-skills · 87 stars · license MIT · pushed 2026-03-03 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_oipzsfhvl525imzk GET https://markdownregistry.com/api/v1/resolve?ref=jonathimer/devmarketing-skills/developer-ads GET https://markdownregistry.com/api/v1/blob/b6fd501cf171acba0009e43232412f96c19f8e395f61dfe290fcbdc550c5614d
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.