expansion-playbook SKILL.md skillA
This file is byte-identical to the first copy the registry indexed. Same content hash, so the same checks give both the same grade.
expansion-playbook from the-utopia-studio/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add the-utopia-studio/skills/expansion-playbook@git:20260806.73fec06Pins git:20260806.73fec06 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- the-utopia-studio/skills
- Path
plugins/utopia-gtm/skills/expansion-playbook/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260806.73fec06, committed Aug 6, 2026
- Size
- 1,281 bytes
- Repository stars
- 7
- License
- Apache-2.0
Use to package upsell, cross-sell, and advocacy motions tied to customer.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Expansion Playbook Library Skill ## When to Use - Preparing QBRs/EBRs where growth plays should be highlighted. - Running account reviews to recommend upsell/cross-sell motions. - Equipping AEs/CSMs with talk tracks and proof aligned to success milestones. ## Framework 1. **Trigger Mapping** – link product usage, milestone completion, or executive asks to specific plays. 2. **Value Narrative** – outline business impact, ROI proof, and reference customers per play. 3. **Commercial Guardrails** – specify packaging, pricing, approvals, and compensation cues. 4. **Enablement Kit** – include decks, ROI calculators, success stories, and objection handling. 5. **Measurement** – track attach rate, win rate, and cycle time for each play. ## Templates - Play card (trigger, narrative, assets, owners, KPIs). - Executive talking points for expansion proposals. - Post-play follow-up checklist with success metrics. ## Tips - Keep plays prioritized (top 3 per segment) to avoid overwhelm. - Pair with `account-health-framework` to time plays when risk is low. - Capture learnings after each motion to refine triggers + messaging. ---
Read the whole file at its exact version.
How to install
mdr add the-utopia-studio/skills/expansion-playbook@sha256:68af6e02e5177fc1The line at the top of this page pins the label git:20260806.73fec06, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_sehqx5kh7cdcsfl7)
3 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Aug 6, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (1281 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
the-utopia-studio/skills · 7 stars · license Apache-2.0 · pushed 2026-10-20 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_sehqx5kh7cdcsfl7 GET https://markdownregistry.com/api/v1/resolve?ref=the-utopia-studio/skills/expansion-playbook GET https://markdownregistry.com/api/v1/blob/68af6e02e5177fc1ef27211d9e2ead8d22c13363e76a1753d4c49d2d6ec46248
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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