cmo-attribution SKILL.md skillA
cmo-attribution from ai-marketing-os-ltd/cmo-so-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-attribution@v0.11.7Pins v0.11.7 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- ai-marketing-os-ltd/cmo-so-skills
- Path
plugins/cmo-so-analytics/skills/cmo-attribution/SKILL.md- Versions recorded
- 5
- Latest version
- v0.11.7, committed Oct 19, 2026
- First version recorded
- Oct 17, 2026
- Size
- 12,990 bytes
- Repository stars
- 4
- License
- MIT
Work out which marketing drives revenue: models compared side by side, conversion paths and platform disagreements. Use when the user says things like "which channel actually drives our revenue?"; "Google says 50 conversions, Meta says 40, GA says 60, who's right?"; "compare first-touch and last-touch"; "what's our real CAC by channel?"; "is branded search really that good?"; "should we run a holdout test?".
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Attribution Answer "what actually drove this revenue?" honestly. No single tool tells the truth: ad platforms over-claim, analytics favours the last click, the CRM reflects what someone typed, and surveys reflect what people remember. This skill picks one source of truth for how many conversions happened, explains where they came from using several views, and recommends a test when the stakes justify it. ## When to use - Dashboards disagree; budget decisions between channels; "is this channel working?"; "real CAC". - Choosing a reporting model; reading conversion paths; deciding on a holdout, geo test or media mix model. - Not for: setting up tags, events or UTMs (`cmo-tracking-setup`), general campaign ROI and funnel reporting (`cmo-campaign-analytics`), moving budget once credit is settled (`cmo-ads-budget`) or checking whether AI answers mention the brand (`cmo-ai-visibility`). ## Before you start - Ask the decision first. "Where should next quarter's budget go?" needs different evidence than "does retargeting do anything?". …
Read the whole file at its exact version.
How to install
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-attribution@sha256:86b94e557bd6d7ffThe line at the top of this page pins the label v0.11.7, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_w23sukdf6rskeuyt)
3 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 5 versions of this file, between Oct 17, 2026 and Oct 19, 2026, more than one a day.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v0.11.7 latest | 2026-10-19 | f73e99e | 12,990 B | A | view · diff |
| v0.11.6 | 2026-10-19 | 4d1b95e | 12,990 B | A | view · diff |
| v0.11.5 | 2026-10-17 | 85699a9 | 12,990 B | A | view · diff |
| v0.11.4 | 2026-10-17 | f2d0d16 | 12,990 B | A | view · diff |
| v0.11.3 | 2026-10-17 | 61c2299 | 12,990 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (12990 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
ai-marketing-os-ltd/cmo-so-skills · 4 stars · license MIT · pushed 2026-11-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_w23sukdf6rskeuyt GET https://markdownregistry.com/api/v1/resolve?ref=ai-marketing-os-ltd/cmo-so-skills/cmo-attribution GET https://markdownregistry.com/api/v1/blob/86b94e557bd6d7ff60787deb852d01948eac6beedf5a89d3ff6a85420241402c
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.