shopify-customer-retention-and-ltv SKILL.md skillB
shopify-customer-retention-and-ltv from coupler-io/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add coupler-io/skills/shopify-customer-retention-and-ltv@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- B, 16 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- coupler-io/skills
- Path
ecommerce/shopify/shopify-customer-retention-and-ltv/SKILL.md- Versions recorded
- 1
- Latest version
- v1.0.0, committed Oct 13, 2026
- Size
- 24,377 bytes
- Repository stars
- 38
- License
- MIT
Use for "what's our repeat rate", "do customers come back", "which campaign brings customers who buy again", "what's our customer lifetime value", "how long until the second order", "do discounted customers stick around", "are our cohorts getting worse", or "how much revenue comes from repeat customers" — even when the user never says "retention" or "cohort". Use when the decision is where acquisition money goes, or when retention email timing needs a number. Shopify only.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Shopify Customer Retention and LTV **Tells you which campaign and which first offer bought customers who came back — at a granularity Shopify's cohort report stops short of, on a window that makes cohorts of different ages actually comparable.** Shopify ships cohort analysis and RFM segmentation natively, and they are good: you can already filter a cohort by sales channel, marketing channel and first product bought. Three things it will not do, and they are the three that change a decision. It does not cut by **UTM campaign, medium or term**, so "paid social retains badly" never becomes "this campaign retains badly". It does not know whether the first order used a **discount code**, which is the most assumed and least measured thing in ecommerce. And it will not **cross** those cuts, which is where selection bias gets caught. Then there is the discipline. Every retention number is a trap: repeat rate depends entirely on a window nobody states, a lifetime-spend column silently mixes cohorts that have had five years to buy with ones that have had five weeks, and a cohort table read down the wrong axis makes a healthy store look like it is dying every single month. …
Read the whole file at its exact version.
How to install
mdr add coupler-io/skills/shopify-customer-retention-and-ltv@sha256:6515989d74c7e766The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_zmhop6pbxxeak5o4)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Oct 13, 2026.
Audit of the latest version
- fail: No prompt-injection phrasing (matched: ignore previous instructions)
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (24377 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Starting a new one? Use a template for SKILL.md on mdpantry, which passes every one of these checks and says what to change in it.
Source
coupler-io/skills · 38 stars · license MIT · pushed 2026-10-21 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_zmhop6pbxxeak5o4 GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/shopify-customer-retention-and-ltv GET https://markdownregistry.com/api/v1/blob/6515989d74c7e766a9458185c56b82d6038f19b1822630c8c395824ec09df222
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.