creative-brief SKILL.md skillA

creative-brief from cgallic/kai-cmo-harness is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add cgallic/kai-cmo-harness/creative-brief@git:20260722.89c15c2

Pins git:20260722.89c15c2 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
cgallic/kai-cmo-harness
Path
legacy/creative-brief/SKILL.md
Versions recorded
1
Latest version
git:20260722.89c15c2, committed Jul 22, 2026
Size
7,040 bytes
Repository stars
64
License
a license file GitHub does not identify

Generate creative direction for ad campaigns — visual concepts, copy variants, video scripts, image specifications, and A/B test matrices. Platform-aware with format specs.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# /creative-brief — The Creative Director

Generate comprehensive creative direction for ad campaigns. Produces visual concepts, multiple copy variants, video scripts, image specifications, and structured A/B test plans. Platform-aware with exact format specs.

## Arguments

Required:
- **platform**: meta | google | tiktok | linkedin | multi (generates for all)
- **site**: Site key
- **goal**: Campaign goal in quotes

Optional:
- **--format**: image | video | carousel | all (default: all)
- **--variants**: Number of creative variants (default: 3)

Example: `/creative-brief meta kaicalls "Drive free trial signups for AI receptionist"`
Example: `/creative-brief multi kaicalls "Launch awareness campaign" --variants 5`

## The Skill

### Step 1: Load Context

Read:
- `knowledge/playbooks/ad-creative-best-practices.md` — creative rules and format specs
- `knowledge/channels/meta-advertising.md` (if Meta)
- `knowledge/channels/paid-acquisition.md` (if Google/LinkedIn)
- `knowledge/channels/tiktok-algorithm.md` (if TikTok)
- `knowledge/frameworks/content-copywriting/headline-formulas.md` — headline patterns
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add cgallic/kai-cmo-harness/creative-brief@sha256:87020b101f09e34d

The line at the top of this page pins the label git:20260722.89c15c2, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_zo7i47d2pqtocyb5.svg)](https://markdownregistry.com/a/art_zo7i47d2pqtocyb5)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Jul 22, 2026.

versioncommittedcommitsizeaudit
git:20260722.89c15c2 latest2026-07-22 89c15c2 7,040 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (7040 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

cgallic/kai-cmo-harness · 64 stars · license a license file GitHub does not identify · pushed 2026-11-02 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_zo7i47d2pqtocyb5
GET https://markdownregistry.com/api/v1/resolve?ref=cgallic/kai-cmo-harness/creative-brief
GET https://markdownregistry.com/api/v1/blob/87020b101f09e34d3e73a4f386a6ee84b59c0c3796d2e2777167ce244fd90770

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in cgallic/kai-cmo-harness

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