content-moat-planner SKILL.md skillA
content-moat-planner from marketingskills/seo is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add marketingskills/seo/content-moat-planner@git:20260617.0fb1d70Pins git:20260617.0fb1d70 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- marketingskills/seo
- Path
skills/content-moat-planner/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260617.0fb1d70, committed Jun 17, 2026
- Size
- 1,409 bytes
- Repository stars
- 9
- License
- MIT
Build durable topical clusters based on authority and product fit. Use when Codex needs to plan a content strategy that creates defensible competitive advantages through comprehensive topic coverage.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Content Moat Planner ## Overview Design a topical cluster strategy that builds a defensible content moat. Instead of chasing individual keywords, plan comprehensive topic hubs that establish authority depth, interlink tightly, and out-resource competitors on high-value topics. ## Inputs - Site's current topical map or content inventory - Competitor topical coverage analysis - Product/service categories and conversion paths ## Workflow 1. Identify the site's core topics where it has or can build unique authority. 2. Map each topic to a conversion path or business goal. 3. Analyze competitor coverage for each topic: depth, breadth, freshness. 4. Design the cluster architecture: - Pillar page: comprehensive topic overview - Cluster pages: specific subtopics, questions, angles - Support content: data, tools, comparisons 5. Plan internal link structure within each cluster. 6. Estimate the content investment per cluster. 7. Prioritize clusters by: authority potential, search demand, conversion proximity. ## Output Content moat plan with cluster architecture, pillar/cluster assignments, internal link map, and investment estimate.
Read the whole file at its exact version.
How to install
mdr add marketingskills/seo/content-moat-planner@sha256:3615eef03ae5eb48The line at the top of this page pins the label git:20260617.0fb1d70, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_zwomdt43gwmrzjt2)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Jun 17, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (1409 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
marketingskills/seo · 9 stars · license MIT · pushed 2026-09-23 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_zwomdt43gwmrzjt2 GET https://markdownregistry.com/api/v1/resolve?ref=marketingskills/seo/content-moat-planner GET https://markdownregistry.com/api/v1/blob/3615eef03ae5eb48f9f31b07e45e8f155131be9fa7d153ba5125490ae71acd09
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.