cmo-brand-profile SKILL.md skillA
cmo-brand-profile from ai-marketing-os-ltd/cmo-so-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-brand-profile@v0.20.6Pins v0.20.6 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- ai-marketing-os-ltd/cmo-so-skills
- Path
plugins/cmo-so/skills/cmo-brand-profile/SKILL.md- Versions recorded
- 5
- Latest version
- v0.20.6, committed Nov 6, 2026
- First version recorded
- Nov 6, 2026
- Size
- 15,365 bytes
- Repository stars
- 4
- License
- MIT
Complete the business profile every other skill reads: offer, products, audiences, competitors, CTAs, testimonials and brand voice. Use when the user says things like "update my business profile"; "we launched a new service, add it to Maggie"; "change our call to action"; "Maggie's posts sound off-brand"; "set up our brand voice"; "add a customer testimonial". Needs the CMO.so MCP server.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Brand profile & marketing context Everything Maggie writes, and every CMO.so skill, reads the business profile: what the business does, for whom, what it sells, who it competes with, where readers should click, what customers say, and how it sounds. A thin profile produces generic posts. This skill fills the profile one gap at a time, in the user's own words, so the rest of the system has the context it needs. ## When to use - First week on CMO.so, or when `brand_gaps_get` shows gaps. - Posts sound generic or off-brand, use the wrong CTA, or mention the wrong products. - The business changed: new product, new market, new positioning, new testimonial. - Not for: working out the positioning itself, such as category, differentiation and messaging hierarchy (`cmo-positioning`, then record the result here); researching customers (`cmo-customer-research`); rules that block topics or claims before publishing (`cmo-autopilot`, content guard). ## Before you start …
Read the whole file at its exact version.
How to install
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-brand-profile@sha256:ae4efa4e9a556459The line at the top of this page pins the label v0.20.6, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_3jzzbz2fnooh6od7)
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Versions
The registry has recorded 5 versions of this file, all committed on Nov 6, 2026.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v0.20.6 latest | 2026-11-06 | 39e2d14 | 15,365 B | A | view · diff |
| v0.20.5 | 2026-11-06 | 25ebc45 | 15,365 B | A | view · diff |
| v0.20.4 | 2026-11-06 | 5f954e9 | 15,365 B | A | view · diff |
| v0.20.3 | 2026-11-06 | 9c95f59 | 15,365 B | A | view · diff |
| v0.20.2 | 2026-11-06 | c088a92 | 15,365 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (15365 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
ai-marketing-os-ltd/cmo-so-skills · 4 stars · license MIT · pushed 2026-11-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_3jzzbz2fnooh6od7 GET https://markdownregistry.com/api/v1/resolve?ref=ai-marketing-os-ltd/cmo-so-skills/cmo-brand-profile GET https://markdownregistry.com/api/v1/blob/ae4efa4e9a5564595f40c78239e76495e256b16ceb51bd663405c4cf75a84ac5
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.