google-ads-performance-max-analysis SKILL.md skillA

google-ads-performance-max-analysis from coupler-io/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add coupler-io/skills/google-ads-performance-max-analysis@v2.0.0

Pins v2.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
coupler-io/skills
Path
marketing-and-ads/google-ads/google-ads-performance-max-analysis/SKILL.md
Versions recorded
3
Latest version
v2.0.0, committed Oct 21, 2026
First version recorded
Oct 13, 2026
Size
14,781 bytes
Repository stars
40
License
MIT

Use for "how is Performance Max doing", "is PMax cannibalising my Shopping campaigns", "I can't see anything inside PMax", "is Performance Max just buying my own brand traffic", "should I keep PMax or go back to Shopping", "what are my asset groups doing" — even when the user only says "PMax" or "my Google Ads black box". Also use when PMax conversions rose but the account total didn't. Google Ads only.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Google Ads Performance Max (PMax) Analysis

Shows what Performance Max spends your money on, how much of it is your own brand traffic, and whether it's worth keeping. Google Ads Performance Max (PMax) Analysis is a Coupler.io AI agent skill that works with live data from Google Ads.

**Gets as far inside Performance Max as the data honestly allows, and tells you exactly where that
stops.**

Most PMax reporting quietly presents the visible fraction as the whole picture. The campaign type
exposes less than any other, so a report that doesn't say how much it couldn't see is misleading by
construction — and the most expensive error in the account sits right here: PMax conversions climbing
while the account total holds flat reads as growth and is usually credit moving off Shopping.

**What you get back**

- **A coverage figure** — the share of PMax spend that could not be diagnosed at all. This is the
  point of the skill, and it leads the report.
- **Asset-group performance** with the spend each one holds, ranked, and the structural finding when
  one group swallows the budget.
- **A brand versus non-brand split** of what PMax is really buying — or a plain statement that the
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add coupler-io/skills/google-ads-performance-max-analysis@sha256:b1848510c3fc71a5

The line at the top of this page pins the label v2.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_bf32ubi3ove64vdz.svg)](https://markdownregistry.com/a/art_bf32ubi3ove64vdz)

2 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between Oct 13, 2026 and Oct 21, 2026, about one every 4 days.

versioncommittedcommitsizeaudit
v2.0.0 latest2026-10-21 e36545f 14,781 BA view · diff
v2.0.02026-10-13 14888ed 14,540 BA view · diff
v2.0.02026-10-13 ee6a3a9 14,541 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (14781 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

coupler-io/skills · 40 stars · license MIT · pushed 2026-10-30 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_bf32ubi3ove64vdz
GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/google-ads-performance-max-analysis
GET https://markdownregistry.com/api/v1/blob/b1848510c3fc71a5475f87277ef92bc4df8e369aa5c54abd9c530d4ad00c9535

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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