Home / coupler-io / skills · marketing-and-ads/facebook-ads/facebook-ads-placement-geo-and-device/SKILL.md · GitHub

facebook-ads-placement-geo-and-device skillA

facebook-ads-placement-geo-and-device is agent-read markdown (skill) from coupler-io/skills: Use for "is Audience Network wasting my money", "should I turn off automatic placements", "how are Reels doing versus Feed", "which countries are working on Meta", "is mobile or desktop converting", "what time of day should I be running", or "where is my budget actually going" — even when the user never says "placement". Covers where and when the ads are shown, and what each of those is worth. Meta / Facebook Ads only..

Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.

What the file says

# Facebook Ads Placement Geo and Device

**Tells you where your Meta budget is actually going, and which of those places is worth it.**

Automatic placements are a delivery decision Meta makes on your behalf, and it optimises for cheap
impressions rather than cheap results. That is how an account ends up with a fifth of its budget in
Audience Network at a third of the CPM and twice the cost per result, without anyone choosing it. The
same drift happens by device and by country, and none of it is visible until someone breaks the totals
apart.

**What you get back**

- **Cost per result by placement and position** — Feed, Reels, Stories, Explore, Audience Network,
  Marketplace — ranked on outcome rather than on CPM.
- **The automatic placement drift** — how much of your budget went somewhere you did not choose, and
  what it bought.
- **Country and region performance** with exclusion candidates, and a flag on spend landing outside
  the intended market.
- **Device and platform splits**, and whether the gap is delivery or a mobile experience problem.
- **Hour-of-day and day-of-week curves**, with a plain statement of what Meta actually lets you do
  about them.
…

Read the whole file at its exact version.

How to install

Latest version
mdr add coupler-io/skills/facebook-ads-placement-geo-and-device@v1.0.0
Exact content
mdr add coupler-io/skills/facebook-ads-placement-geo-and-device@sha256:6e0113b163b739a4

Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_d33engv6z4qxbzjf.svg)](https://markdownregistry.com/a/art_d33engv6z4qxbzjf)

1 badge views in 30 days

Versions

versioncommittedcommitsizeaudit
v1.0.0 latest2026-09-06 074a969 11,969 BA view · diff
v1.0.02026-09-05 62b8094 11,160 BA view

Audit of the latest version

A  17 of 17 checks passed. Deterministic, no model, same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (11969 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

coupler-io/skills · 34 stars · license none · pushed 2026-09-23 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_d33engv6z4qxbzjf
GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/facebook-ads-placement-geo-and-device
GET https://markdownregistry.com/api/v1/blob/6e0113b163b739a454635c68b9476a2f2a3a1bb7caeac1d5c18b928d879d6726

Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

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