amazon-ads-performance-report SKILL.md skillB
amazon-ads-performance-report from coupler-io/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add coupler-io/skills/amazon-ads-performance-report@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- B, 16 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- coupler-io/skills
- Path
marketing-and-ads/amazon-ads/amazon-ads-performance-report/SKILL.md- Versions recorded
- 2
- Latest version
- v1.0.0, committed Oct 21, 2026
- First version recorded
- Oct 13, 2026
- Size
- 15,398 bytes
- Repository stars
- 40
- License
- MIT
Use for "how are my Amazon ads doing", "why did my Amazon ACOS go up", "which Amazon campaigns improved this month", "what happened to my Amazon Ads last week", "is my Amazon ad spend working", "why did my Amazon ROAS drop", or a weekly or monthly Amazon Ads account check — even when the user never says "review". Also use when someone wants to know what changed in the Amazon account and why, or needs the baseline read before deciding anything else. Amazon Ads only.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Amazon Ads Performance Report Shows what changed in your Amazon Ads, why your ACOS moved, and what to do about it next. Amazon Ads Performance Report is a Coupler.io AI agent skill that works with live data from Amazon Ads and Amazon Ads (Unified). **Tells you what the Amazon Ads account did, why it changed, and what to do about it — with a number behind every recommendation.** The account-level ACOS is the most misleading figure in Amazon Ads. It blends Sponsored Products, which catch shoppers already searching, with Sponsored Brands and Display, which reach people earlier and on longer attribution windows. It counts halo sales — other products from the brand — beside sales of the product advertised. It mixes marketplaces in different currencies. And the last week's sales are still filling in, so a healthy account looks worse every time it's checked early. **What you get back** - **The headline numbers against the previous period** — spend, impressions, clicks, click cost, orders, sales, ACOS or ROAS — with dates, window and sales basis stated. - **A fair breakdown by ad product**, so Sponsored Brands isn't judged on Sponsored Products' terms. …
Read the whole file at its exact version.
How to install
mdr add coupler-io/skills/amazon-ads-performance-report@sha256:cf4ea5c19bde621fThe line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_efxwqszablut3w6c)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, between Oct 13, 2026 and Oct 21, 2026, about one every 8 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-10-21 | e36545f | 15,398 B | B | view · diff |
| v1.0.0 | 2026-10-13 | ee6a3a9 | 15,178 B | B | view |
Audit of the latest version
- fail: No prompt-injection phrasing (matched: ignore previous instructions)
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (15398 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Starting a new one? Use a template for SKILL.md on mdpantry, which passes every one of these checks and says what to change in it.
Source
coupler-io/skills · 40 stars · license MIT · pushed 2026-10-30 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_efxwqszablut3w6c GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/amazon-ads-performance-report GET https://markdownregistry.com/api/v1/blob/cf4ea5c19bde621f30e5a0e06baefc154f1a0c09bf3c8a961ac19db09fd58e25
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.