audience-research SKILL.md skillA
audience-research from social-media-skills/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add social-media-skills/skills/audience-research@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- social-media-skills/skills
- Path
skills/audience-research/SKILL.md- Versions recorded
- 2
- Latest version
- v1.0.0, committed Jul 16, 2026
- First version recorded
- Jul 8, 2026
- Size
- 7,309 bytes
- Repository stars
- 177
- License
- MIT
Use to develop a deep, usable understanding of who a brand creates content for — sharp enough that every content skill resonates with them specifically. Run when the user says "who's my audience," "audience research," "target audience," "build a persona," "customer profile," "ideal customer profile" / "ICP," "who am I talking to," "understand my followers," or before content work that needs more audience depth than the brand-profile sketch. Reads brand-profile first and goes deeper…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Audience Research Knowing the audience deeply is the highest-leverage input to good content. You can have perfect voice and clean mechanics and still get ignored if the content doesn't speak to what the audience actually wants, in words they actually use. This skill builds that understanding — and writes it down so every other skill can use it. It goes deeper than the audience sketch in `brand-profile`. Two ideas drive it: 1. **Jobs-to-be-done beat demographics.** "35-year-old marketing manager, urban, likes coffee" tells you nothing about what to post. "Wants to stop feeling stupid in budget meetings" tells you everything. Capture what the audience is *trying to do*, not what census box they tick. 2. **Mirror their language, not your jargon.** The single biggest lever in copy is using the audience's own words for their problem. So this skill collects the **voice of the customer** — real phrases from real sources — and builds a language bank the content skills draw from. ## When to use this - After `brand-profile`, when content needs to land harder and the audience sketch isn't enough. …
Read the whole file at its exact version.
How to install
mdr add social-media-skills/skills/audience-research@sha256:0a1292fb9b916dd2The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_g22lgv3chbpg25gm)
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Versions
The registry has recorded 2 versions of this file, between Jul 8, 2026 and Jul 16, 2026, about one every 8 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-07-16 | 2e54555 | 7,309 B | A | view · diff |
| v1.0.0 | 2026-07-08 | 28a59a8 | 7,200 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (7309 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
social-media-skills/skills · 177 stars · license MIT · pushed 2026-10-15 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_g22lgv3chbpg25gm GET https://markdownregistry.com/api/v1/resolve?ref=social-media-skills/skills/audience-research GET https://markdownregistry.com/api/v1/blob/0a1292fb9b916dd214c932a34903e42cb8df9d3b88258b898ac625d9c1fa6ce3
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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